Absrtact: From the end of 2012, the search engine began to attach importance to the original, and constantly emphasize the original, claiming strong support for the original, will give the original article more benefits, but many seoer found their site although the original article published, but the effect is not good,
Starting from the end of 2012, the search engine began to attach importance to the original, and constantly emphasize the original, claiming strong support for the original, will give the original article more benefits, but many seoer found their site although the original article published, but the effect is not good, why this kind of thing? According to the author's personal experience, The general appearance of this problem is the quality of people's articles, there is no readability, individual webmaster is the problem caused by the program. The following author according to their own experience and everyone to share the site how to improve the user experience and the site structure of the problem, see now:
How to optimize your website:
1, the website user experience degree and the website structure, here the author wants again and everybody to share under the Website optimization method. We all know that anchor text to the site's ranking to promote the largest role, which is also indisputable fact that the rational addition of anchor text keyword can not only improve the site rankings, the user experience will also be improved.
2, for example: You can see from the Baidu Encyclopedia, people mention some related characters, will mention the character before what album, and then the album name added a hyperlink, so that when the reader sees this album, will want to point to the past to see, This is the site's user experience and site rankings to improve the optimization of the key.
3, site optimization In addition to the anchor text, there are text links, that is, add anchor text, you can add the bottom of the article or the middle of the relevant recommendation attached to your URL, this effect is also good, as long as your relevant recommendations are relevant, no deceptive.
4, to do in line with search engines included in the site, search engine favorite site structure: div+css+ tree structure, as long as your site to meet such a structure, guarantee is the most suitable for optimization, do not have a problem ranking.
Ii. Original content + readability
1, write good content must understand this industry, if you ligatures content oneself all see not understand, that is tantamount to nonsense. I think, to write good content, you must first search the industry-related content, make sure that you do the product or character of this industry, for example: I see a lot of people's website do is "floor drain" article title is the type of floor drain or the maintenance of floor drain; Someone to open your content inside the mess, A talk about the price of floor drain, a will say that the model of the floor drain, all the way down did not follow the title to write, this also violates the content of the true meaning of readability. Of course, the quality of your article is very poor, repeat customers will not have.
2, I believe you must have read Baidu encyclopedia? There are many people say that Baidu to their own products plus the weight of high, it is true, but Baidu Encyclopedia user experience is really high, basically people write content is carefully edited, no matter we search products or characters, can search for a very perfect content. and Baidu Encyclopedia itself with the inside of the chain to add, so that the site user experience more good.
Third, the solution:
Writing and content-related articles, if you really don't know how to write, do not understand this industry, you can go to search engines to search the top of the article you want to write the title, and then find the ranking of the first page of those articles, to see if people introduce relevant, and then think that the most appropriate title of the content to copy over, and then use their words to change it , which can solve the two problems of readability and originality.
Iv. quality + Article update quantity
1, has been, the author every day from the major forums to see is that everyone said the most words is the site updated daily number of articles, why not include articles and update snapshots and other related issues. The author believes that the number of updates is important, but the quality of the updated article is more important.
2, the quality of the article is said to write the content of the readability, and is original. If you meet these two requirements, then the number of articles to speed up.
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