How to promote the network effectively in the intelligent home industry

Source: Internet
Author: User

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In the domestic Internet has entered the era of high-speed development, more and more businessmen have to transform into the internet market, smart home industry is no exception. At present, in every corner of the internet can be seen in the smart home Industry network advertising, the market competitiveness is evident, for the current situation of smart home industry, how to effectively do network promotion? Below SEO Small rookie to share personal experience.

It is understood: the current smart home industry to do on the internet most do is to promote the type of fees, do the most do is Baidu promotion. See below for details:

Why the smart home industry businessmen are so inclined to promote it? Baidu is currently the largest network of traffic platform, occupies more than 60% of the search users. Due to the large and medium-sized enterprises in the Internet to promote the exploration stage, do Baidu promotion is one of the most effective way. So for the smart home industry, do Baidu bid promotion is the only way out? Certainly not, the Internet also has a variety of promotional methods, the following introduction of several free promotion methods.

Registration of classified information business-to-business platform:

1. Classification Information Platform

Classification information Platform more well-known platform such as 58 with the city, net, people nets, and so on, these platforms can be registered free of charge, of course, there are some of the links to see if you are interested to do it. Find this type of platform after you can register and release a large number of intelligent home industry information, with the company's contact details, Web sites, product pictures and so on. Remember the advertising language to highlight, to attract customers eye, when necessary to do some conspicuous compliance and so attract customers.

2.B2B Platform:

Business-to-business platform is an e-business platform for enterprises. For the smart home industry is very practical. Can be found on this type of platform for potential agents to join customers. Business-to-business platform are registered free of charge, more well-known such as Alibaba, HC net, 51 search nets, and so on, a similar platform to go, we can make good use of.

Second, micro-letter, micro-blog:

1. Weibo:

The halo of Weibo has faded away, with only businesses and celebrities using Weibo, and Sina Weibo has reached 300 million subscribers. For the smart home industry, the target user groups are mostly joined and agents. Weibo can be very good to use, micro-bo compared to the advantages of micro-letter is the speed of transmission, no limit on the number of publications.

2. Micro-Letter:

According to statistics: micro-trust users have broken through 600 million, after the number of QQ users ranked second. More and more businesses pay attention to micro-credit marketing, smart home industry is no exception. After investigation and statistics, more than 95% of the smart home industry business site has a micro-letter two-dimensional code, this can be seen in the business of micro-credit marketing attention.

What do micro-letters have to do with businesses and users? Micro-letter not only launched a personal micro-letter, but also launched a public number, mainly for the enterprise customization. So that companies can release some of the company's product information and company dynamics, such as information, so that the attention of the user to learn, so as to achieve marketing purposes.

Iii. Forum:

BBS Forum I believe that we are familiar with the forum is a popular platform, which has spit trough, exchange, for various plate platform. The domestic more famous BBS has Tianya, the West Shrine Alley, mop already each area local forum, these forums almost all have the type of home life and so on, we can put the information about intelligent home into a soft advertisement to publish up. In the BBS advertising must have to share the article, advertising just embedded in, or will be moderators delete posts.

Some forums can be left to link the URL, can not leave the company name, company Pictures, has been set personality signatures. At present, most of the BBS is blocked URL link, I personally recommend this type of platform to do the promotion of the best to stay micro-letter public number, so that not only to achieve the purpose of publicity, but also increased micro-letter fans.

Four, blog, SNS Platform:

1. Blog:

The halo of the blog has already faded, when Han was the first blogger, now the blog is only star and some know I express the netizen in use, but the blog's network promotion value is a bit. Blog can do anchor text and links to increase the weight of the merchant site, while the blog can also do SEO rankings, some long tail keyword ranking effect is far greater than the smart home business site. Will give you a steady stream of directional flow, then you can use this advantage to do blog marketing. At present, the more useful blog platform: Sina blog, Baidu Space, Phoenix blog, Tianya blog, netease blog, Tianya blog. QQ space flow is far greater than these blogs, for the smart home industry can also be good reason QQ space.

2.SNS Platform:

What platform is SNS platform? SNS Full name Social Networking services, that is, social network service, specifically to help people build social networks of Internet application services. Also refers to the society has already matured the widespread information carrier, like SMS SMS service. SNS another commonly used explanation: Full name social receptacle site, namely "social networking site" or "social network". Social network (Social Networking) refers to the relationship between the individual network, which is based on the social network relationship system idea of the Web site is social network (SNS site). SNS also refers to social receptacle Software, social network software, is a use of distributed technology, commonly used peer-to-peer technology, the construction of the next generation of web-based basic software.

SNS in the world's most famous than Facebook, unfortunately, we still do not use, then we can use our domestic Facebook, that is Renren, happy net, Douban and so on. These platforms use similar functions, there are still a lot of users use this type of platform, we can release some information about smart home products, the brand publicity, there will be a certain effect, the most important is that these platforms are free.

The above is SEO little rookie to share about the intelligent Home Industry Network promotion of several free network platform, more Internet promotion methods and platforms I will be sharing. At the same time, I am also very happy to discuss with you the experience of network promotion. The above is the royal wisdom of the Smart home http://www.hjzzzn.com/546.html, reproduced please keep this link, extremely grateful!

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