How to use questions and answers to promote Word-of-mouth marketing, brand marketing, soft text marketing

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Using the question and answer website to promote the network is very common and very old-fashioned way, although the method is old but if applied properly or can achieve good results. Some years ago, many people use Baidu know to do promotion, achieved a very good effect, a lot of webmaster use the popular keyword through Baidu know to bring a lot of traffic, but with the development of the Internet, Baidu has been improving their own, improve the user experience, it also does not want to know that there is full of spam information and advertising content, So Baidu is aware of the audit has become increasingly stringent. Now the effect of this promotion is greatly reduced. Now not all talk about Word-of-mouth marketing, brand marketing, soft marketing, for some small and medium-sized e-commerce sites to use question and answer promotion to achieve these effects, is very low cost, the effect is very good way.

The use of question and answer promotion can achieve the following effects

A. To your website and products to bring a good reputation, improve the visibility and credibility of the site

Use Baidu to know, search for questions, Tianya questions and answers, and so on site can give your website, your product or your brand to create a lot of positive information. As we all know, the crisis of trust causes people's vigilance is very high, life is full of traps Ah! Not to mention the Internet, the Internet trust crisis is currently a serious constraint on the development of E-commerce one of the factors. So a lot of positive information (the prerequisite is that you have a genuine product OH) can greatly reduce the vigilance of your target customers, improve the volume of your products. In the manufacture of such a large number of positive information is very simple, do not need to add links to your site, so it is easy to pass the audit, the key is to need you to do the relevant keyword optimization.

With the development of the domestic Internet, the number of Internet users, online shopping will be more and more, doing the e-commerce over the past few years, found that many netizens before shopping online will first understand the evaluation of the site, understand the site or the credibility of the product, how to understand it? It is only in the question and answer website or forum to search the site or the evaluation of this product information, or is used:: "So-and-so web site So-and-so product how?" And so on search engines to search for some of the site or the product evaluation information, there is to see some of the site to purchase the evaluation of customers and so on some ways. Know the channels through which customers to understand your site, understand your products, in these channels to spend some effort, and this is relatively easy to do. When a target customer has an interest in your product but hesitates to worry about something, once you see the positive information about your site or product will greatly enhance the determination of his purchase, the contrary did not find any relevant information about your site or products may be looking for a good reputation, more reliable site to buy, If you find negative information about your site or product, the prospect is less likely to be the target customer. So a lot of your website or product positive information will help improve your site or product visibility and credibility.

Second, improve the credibility of your site can also give your site to bring target customers, improve the site's sales performance

You've already talked about using a quiz site to create a lot of positive information for your site and products, in particular, search engine's question and answer website, such as: Baidu know, search search questions, Sogou questions, etc., because it is the search engine of their own products, so all have ranking advantages, in the manufacture of information at the same time the appropriate to do some keyword optimization, You can easily put the ranking to do the homepage, ranking these keywords allows your target customers to discover your site or product, and when creating positive information, try to be as soft as possible, and then incorporate the keyword into it in a way that is of a certain amount and scale. Can effectively improve the visibility and influence of the site. (Prerequisite is to have the real effect of good products, the end can achieve a multiplier effect, if it is shoddy, authentic products are always do not long)

In doing this question and answer promotion, remember to register some account number, if the promotion of information, it is best to change some of the IP, as for questions and answers to promote some of the skills, methods are actually very simple, online a lot of my nonsense, the key is how to apply these simple methods to the extreme.

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