How to use the microblogging open platform to enhance the user's stickiness

Source: Internet
Author: User
Keywords Tencent Weibo

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A lot of webmaster are in the happy to do their own website optimization, site rankings, but overlooked a focus, that is the user experience of the site, to do the user experience is a prerequisite, the follow-up work is to enhance the user viscosity, only when a user on your site has a dependency on the subsequent expansion of marketing, Word-of-mouth Marketing is a certain advantage, again launched two times marketing is not too difficult, then the oxygen-free hundred station webmaster here on the website operation how to use the micro-BO open platform to enhance the user viscosity to expand the topic.

The micro-blogging open platform (open Platform), which is said today by the oxygen-free hundred, refers to the openplatform of Sina Weibo and Tencent Weibo, with an open platform four words on the bottom of Tencent Weibo or Sina Weibo, and you can also search directly. Access to the open platform you can see the site access to the portal, I mean how to use the microblogging open platform to enhance user viscosity refers to the micro-blogging component.

In the micro-blog components we can see the share button, micro-blog landing button, micro-blog publisher, micro-blog live, attention button, micro-blog topic wall, group microblogging, comment box, micro-Bo Shou, signature file, a key concern, such as 11 columns. So what are some of the components that we typically involve in the operation of the Web site? The most common is sharing, one key concern, the topic wall, the group Weibo these four.

Share buttons, one key attention these two are a relatively common in the site, many sites add this shared code to your site's users to focus on your microblog, share the microblogging, which means that your site is valuable to users, and the site owner itself has retained some of the user's basic information, Some websites need to be registered, registration is the first step, but need to carry out their own website marketing is to be effective communication with the user can be reached, the site using micro-blog Attention button can be timely to promote their own website marketing content to the hands of users, so that users can promptly know your site some basic details, At this time if the letters site owners will be able to achieve product transactions, to achieve the site profit. At the same time promote their own website, and then a step also expanded their microblog fans, why not it.

Microblogging topic wall This is not a lot in the site, first of all, because of the size of the site layout, micro-blog topic wall is larger, the site layout, so a lot of site owners give up this code, but the anaerobic hundred guests here want to explain or, micro-blog topic wall is more important, you can according to your website topic hot, Heat set the topic of Weibo, since we are all concerned about the issue, users will certainly want to know more about these aspects of information, however, the specific nature of micro-blog, to timely index the latest industry information, so here is the focus of oxygen-free hundred guests are recommended, I have a screenshot below, to be explained:

  

The topic of the microblog is about website optimization, and there are tens of thousands of the same topics under this topic, then, users into their own site, you can see a lot of people in the same discussion, so, to find the user's demand point, users focus on your microblog, the next step of marketing is still very important, Specific how to add the topic Wall code, you can enter the open platform of micro-Bo set up their own, copy code, sticky stick to the pit can be, here, no oxygen hundred passengers say.

The above picture is the topic of Tencent Weibo is strong, Sina Weibo topic wall also has another function, "PK Wall", to the same point of view of the discussion, pros and cons, the concrete look at your station is to do what, suitable for what kind of micro-blog and topic, this needs to set their own, you can modify a little bit of code, embedded in their own web site.

Group microblogging is relatively targeted at corporate users, where you can open a number of Weibo accounts, interrelated into their own web site, play a link, the equivalent of micro-blog service, pre-sales Consulting, after-sale and so can be done, the site owners themselves according to their own website and product settings are not the same micro-BO components are good.

The use of micro-BO open platform in the operation of the corresponding components are still necessary, micro-era needs to know what their users do, like what, have the opportunity to reach a tacit understanding with the user, to find a breakthrough point, to launch marketing. Users have a reliance on your microblog to get a better idea of what your site is about. Micro-BO components can enhance the user's own site viscosity, so reasonable use of micro-BO components, the site still has a certain value. This article by the oxygen-free hundred guest edits writes, if has the reprint please leave the oxygen-free hundred guest link (www.wybk.net) Thanks everybody support!

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