I see the website operating profit one (site positioning)

Source: Internet
Author: User

Intermediary transaction SEO diagnosis Taobao guest Cloud host technology Hall

Today summed up a number of things, is about the profitability of the site. It may be a bit inappropriate, just based on my 5 years of Internet experience.

Now write it, one is to save a file, the second is to communicate with you to give us some experience.

The specific chapters are as follows:

Site positioning

Second, the user experience

Third, website SEO optimization

IV. website Promotion

Five, website profit

Because the concept is very empty, I will cite an example in every aspect. And then analyze it. At the same time page welcome everyone to my blog to participate in the discussion.

website Location

The most important thing in the initial stage is to choose the location of the website. Site positioning should pay attention to the following two things

1. Is there a user base that matches your position?

Do you have a suitable user base for your position? Because the site is very simple one purpose is traffic. Don't tell me which is just interest. If you have a large user base, and you don't have a location like your idea, congratulations, you already have the Illuminati conditions for success. Of course, this is rarely the case in general. More is you find a very unique positioning, and this positioning of the crowd is very small, or you find a very common positioning, and this site has a lot of positioning.

2, is there any content that matches your position?

Website traffic is king, traffic is the essence of things, but the more essential thing is content. So I for people, do the site, traffic for the king, Content-oriented. Both are indispensable. Looking for a site location is where you need to focus on whether there is a rich, compelling user base content to populate this location.

If you have both of these, basically you can start building a station. Because you already have the basic conditions of the construction station. As for the back of more things I will slowly continue to introduce my experience.

Example Analysis

Here, let me give you an example. A friend of mine Hoofei made a website. Http://www.downkr.com This is a Web site for downloading classes. Let's analyze his position.

Now we have a lot of types of Web sites, Skycn,newhua positioning is very simple, the largest, fastest. Crsky's initial position was to crack the software.

There are other very special location of the download site. What if you let a new website stand out? It's a special location.

DOWNKR positioning is in the user experience, personally think his choice in positioning is very successful, after the network was collected program baptism, basically any site can be easily replicated overnight. But the only thing that can't be replicated is the high strength of the user experience. The user experience is also the most viscous and vague concept. Once the user experience design is successful, it is easy to get multiple growth traffic. Because the user has a considerable comfortable experience for the operation. He will get used to browsing the website.

The DOWNKR website has chosen a theme for the best user experience as a location, with few people to do the topic and a large user base. The domestic download site is full of colorful and page and users do not coordinate the ads, windows, and even viruses. A good user experience must have the user needs, and even can cultivate a group of users to get used to the user experience. That would make a big profit.

Now that I've chosen a good user experience, I think it's going to take more effort in the user experience. Now obviously not enough. DOWNKR is a new station, in my opinion, there are many places to improve the user experience, now write to let you refer to the next

1, about the latest update feature. Personally think that all download site categories of the latest update function is a useless chicken elbow function. That's no better than the news, no one's going to look at today's updated software and download it to try. A more reasonable user experience is that registered users can focus on some of their favorite software. Then each update to the relevant software will send mail to remind users to update the relevant software.

2,downkr in the early days will not choose advertising. I suggest a good server security, the most important thing is to completely prevent the black put horse critical user experience. In addition Hoofei as a self art, I set up his ad in the latter part of the advertising design, as far as possible beautiful generous, on the one hand, does not affect the user vision, on the other hand for advertisers to bring profits.

3, thematic. The download site should have a thematic idea. So as to facilitate the user. For example, each category should have some recognized good software recommendations to the front. Make the page to give some very reasonable software installation recommendations.

4, Software Introduction. Some important software should have some original software usage experience, this part can be implemented in the comments. There is also a very important issue, each page related links are Downkr's homepage, I propose to change to the official page of the software. This is also a user experience. There is a preview of the interface, if there is time, it is best to add up.

5, user interaction. The forum is undoubtedly the best form. Increase user interaction, the user in the forum recommended things if really good can add to the site. Increase the user's trust. Also invisible between added to the site's original content and quality.

Other aspects also do well, there are some features of the site itself. But at present I feel that the emphasis is too much on the art, should be transferred to their own positioning.

Of course, the site also has some optimization, publicity issues. This is part of the other chapters. We'll do a detailed introduction to other pages later.

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Author: Dosoy Contact qq:533837 Contact e-mail:dosoy.6@gmail.com

Blog:www.dosoy.com

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