IDC 武连峰: The five major business opportunities in the mobile internet market

Donews October 28 (reporter An Hong) in the recent seven Neu Yun three anniversary meeting, IDC China Industry research and advisory services, assistant vice President 武连峰 said that the future of the internet is mobile Internet, there will be no clear distinction between the two. and comb out the user group age polarization, the application service life, the hardware equipment diversification, the system platform centralization, the income pattern diversification mobile Internet five big business opportunities.

IDC data show that the global Internet users have reached 3 billion, penetration rate reached 40%, as of 2018, this figure will reach 47%. Among them, mobile internet users over 1.5 billion, accounting for the internet share of 50%, to 2018 this ratio of 72%. In China, as of June this year, the number of mobile internet users was 527 million, accounting for 83.4%, and the mobile market is giving birth to huge opportunities.

武连峰 that the future of the internet is mobile Internet, there will be no clear distinction between the two. and comb out the user group age polarization, the application service life, the hardware equipment diversification, the system platform centralization, the income pattern diversification mobile Internet five big business opportunities.

First, the development trend of polarization of user groups. Internet users are moving from a 20-35-year-old to a younger age and a two-year-old, with a significantly higher proportion of 30-40 years of age, and businesses should consider extending to both sides.

Second, the application of service life. Research data show that life-related application services, including shopping, catering, leisure, transportation and communication, will become mainstream in mobile applications.

Third, the hardware equipment diversification.

The system platform is centralized. On the operating system level, Android accounts for 81.5% of the market, while lol in the Androping market three years ago fell from 14.4% to 12.9%, and its market share shrank to 5.8% by 2018.

The income pattern is diversified. In the PC era, Internet revenue mainly relies on the three main forces of advertising, gaming and electricity quotient, while the mobile Internet games still have good growth space, while mobile shopping, value-added services, marketing and Reading will occupy a place in the future mobile web revenue model.

IDC research shows that the booming mobile internet has contributed to explosive data growth. As of 2020, global data volumes will break 44ZB, and a third platform, combined with cloud computing, big data, mobile and social networking, is providing a good support for the digital universe and will be an innovative accelerator for all future consumer and business-to-business industries.

As for the growth and forecast of China's cloud computing market, IDC classifies public cloud services and private cloud and public cloud investment into categories. At present, the public cloud service Market size has nearly 900 million U.S. dollars, the future years market scale will double. The public cloud storage drives the overall data lifecycle of the Internet, including data collection, storage, and distribution utilization. As a cornerstone of all types of mobile applications, will be in the next few years to usher in high-speed growth period.

IDC practice data show that users open application wait time more than 7 seconds will basically be closed. In addition to equipment, speed and other factors, background CDN Support distributed network architecture is also critical to speed up.

Cloud storage is not only a technology, but also a scientific and technological ecology. How to choose a storage with resource integration capabilities, in addition to observing its operation, security, and access to accelerate the ability to upgrade the expansion and development support capabilities, which are extremely related to the entire ecology. In addition, distribution diversion is also the key to IDC's proposal to select a cloud storage partner. Finish）