I'm on the group buying network these days (iii)-2 personnel repaying and downsizing

Source: Internet
Author: User
Keywords nbsp launch these media

&http://www.aliyun.com/zixun/aggregation/37954.html ">nbsp; Through nearly one months of communication, people in the three major departments are almost familiar with.


Mr. WJ, the head of the marketing center, was a problem. Originally arranged for him to be responsible for the work of the existing marketing department in Chengdu, but did not trust. It is more of a BD manager's job to submit a list of jobs and KPI forms.


With the improvement of the weekly and monthly report system, especially the advertisement in the station is the big head of the market cost, we must make a detailed analysis of the data in order to find out the best ROI media portfolio.


But from Mr. WJ, I only got an Excel form, which listed the media, there are CPACPS fees, then a few rhubarb bars, these do not put, the remaining continue to put.


I don't think it's a good media launch plan.


I need to be in the past few months, the effect of these media after the trend of change. And for the trend of abnormal change, the search for the problem, this is an analytical process. Instead of a list of forms.


I do have a lot of dissatisfaction with the WJ teacher who taught E-commerce at school. Lack of planning, lack of analysis, and lack of executive power.

So, when I received his media plan email, I was very stern and replied: "So far, I have not seen any of your data analysis and planning strategy and implementation plan for the past launch plan."


Recall that before many media cooperation, is basically an attachment, no text message to the attachment is a cooperation agreement.


Classmate, don't bring this.


How do I approve? I need you to provide your analysis and advice, why cooperate? Where is the profit point after cooperation? What's the risk? When to cooperate?


I think this is probably one of the reasons why the whole so-called marketing center is inefficient, process-disordered and poorly executed.


So in this one months time, I all directly with the department personnel dialogue, consciously snubbed this so-called marketing expert.


Coupled with two of emails mentioned in the cooperation and delivery plan, including his job responsibilities and KPI, I can not tolerate such a relatively high level of management staff incompetent.


After three days, Mr. Wj resigned.


We also look at the previous mentioned Mr. R, part-time responsible for the market planning that.


He is currently independent of the group buying Navigation website project, the company gave him 4 members, technology, products and editors.


This should be years ago, he persuaded the boss after the project.


I really do not know how a group buying site to do like a personal spam site will make how to buy the navigation station. The idea is good, but the time is late and there is no executable team.


To this end, the direct cut off the project, is indeed too hard point.


In communicating with Mr. R, I would like to give a time node for an internal acceptance of the buy 8207.html "> Navigation website." Rigorous functional and content testing is required, and this item is suspended if test acceptance does not pass.


Mr. R is a little nervous.


On the verge of acceptance, he offered to resign. This is a very unexpected and reasonable thing.


As the project leader, since assume the responsibility, got the wages, built a team, consumption of resources, must have an account. What does it mean to walk away?


When he knocked into the door, I was angry when he submitted his resignation for me to sign.


But soon, I signed the application form directly, without saying a word.


Later, the technical department of Information is that the group buy navigation site has a larger technical bugs, basically every day to restart several servers, more frightening is that the server is also the whole station purchase confirmation of the SMS server. No wonder the customer service department continues to receive complaints that after successful payment, a long time or more did not receive the success of the group purchase text messages.


I broke down again.


In that information about the week, I immediately called the technical department hurriedly to the navigation Web site program quickly removed from the server, and do the virus killing and other security measures, at the same time, the SMS server must exist independently. Clear any other applications.


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