Know Sogou search engine Sogou Rank

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Web Rating (Sogou Rank) is the measurement of the importance of Web pages, not only the link between the Web page, but also to investigate the link quality, links between the characteristics, is the machine according to Sogou Rank algorithm automatically calculated, the value range from 0 to 100. The higher the page rating, the easier it is to retrieve the page in search.

Keywords: links between Web pages, link quality, link between links, the higher the value is easier to search.

Now let's analyze this in turn:

1. Links between Web pages

A good navigation is essential, there have been articles to determine why the search engine why the blog program, it is important that the blog has the following items, of course, I only talk about the link between the Web page, the others do not say more, and also write the article discussion:

Ø have a good navigation bar, you can easily return to the home page;

The end of the text generally has "prev", "next page";

Ø generally have "related articles", this by keyword or tag to achieve;

Ø most have "column ranking", "Week/month Ranking", "Click Total Ranking"

Ø articles or list pages have links to "latest updates", "Latest reviews"

In one word: The reason why the blog received the search engine welcome, it is very important that the link between the Web page is done quite in place. Ask: If your site to find another article is very difficult, people can not find, search engine to find it? If your site is friendly to visitors, search engines are also friendly. So the links between pages are very important. You see, which discussion SEO site navigation does not very convenient?

2, Link quality

This is not really a lot of discussion, but like Google, Baidu, Yahoo and Sogou have their own characteristics, the quality of the link to determine the standard is not the same. Google relies on PR, Sogou is relying on Sogou rank, is our article focused on the discussion, if you want to give your site to find links, then it is best to find Sogou Rank higher than you, at least the same, if your Sogou Rank is 50, and you link a less than 10 of the , your site will also be affected.

Let's see, after the Sogou input www.hacker.com.cn search, a few pages to the link are listed under Sogou rank: Figure 2

Let's give the two addresses a Sogou Rank to see the results: Figure 3

Www.thysea.com's Sogou rank is 52, ranked first, figure 4

The Sogou rank of thysea.com without www is 30, second place

Sogou believes that Point to Www.hacker.com.cn's website, thysea.com quality is relatively high, but thysea.com and www.thysea.com is bound a space, that is, mirroring, the general visit when more than WWW access, so the two are not the same, because there is www and no in the search The engine looks, of course, that it is 2 different sites. A large number of visits, and more external links, then Sogou rank higher, even if they are pointing to the same Web site.

If you want to do Sogou search engine optimization, then high-quality external links is essential, of course, for Google, Baidu, Yahoo also apply.

3. Correlation between links

If your site's location is "hacker", but your site, there are a lot of "car" keywords, and your links are also most of the car-related sites, so congratulations: your site will be in the "car" query has a better keyword, is "car website hackers"! hehe

If your site is "hacker", then your site's columns, articles, links, articles in the internal links, preferably with the hacker-related, or synonymous, we write a few and "hacker" Related:

Hackers: Hacker, hack, Heike, information security, network security, Trojan Horse, Trojan, virus, gray pigeon, black hole, hacker line of defense, rising, Anti-Virus, Kaspersky, NSFocus, Firewall, IDS, IPS ...

Although some keywords, such as: Rising, IDS, and "hacker" itself does not have a textual connection, but for search engines, when it catches web pages, many hacker sites have these two keywords, then also automatically judged that they have relevance, your site has these, it will be considered and your "hacker" Content.

The following are "hacker" related auto referrals: Figure 5

Search "hacker", related to have a few search quantity big keyword, if you want to do hacker class website, can find these several websites try to exchange a link, or go to their website to register an ID to send a few posts, will have the harvest.

Summary：

If you can do the above three points, then Sogou rank should be good, of course, Sogou rank is not only depends on these three points, but these three points is a more important three parts. For Sohu, Sogou is the main force of its search strategy, the next step should be big.

Let's look at the scores of each search engine in Sogou rank (test time: April 15, 2007):

Web

Sogou Rank

Www.baidu.com

89

Www.iask.com

75

Www.sogou.com

79

www.yahoo.cn

75

www.google.com

95

www.google.cn

74

It is not difficult to see, the world's first www.google.com and Chinese eldest brother Www.baidu.com scored higher, Sogou did not evade this point.

Let's take a look at the Sogou rank score of several portals (test time: April 15, 2007):

Web

Sogou Rank

Www.sohu.com

Bayi (www.zonefans.com)

Www.163.com

92www.zonefans.com

www.sina.com.cn

80www.zonefans.com

www.yahoo.com.cn

82www.zonefans.com

Www.163.com stable sit on the first, www.yahoo.com.cn scored higher than www.sohu.com, should say Sogou rank or relatively fair, unlike Baidu, you search when many keywords are from the internal:

Baidu Bar, Baidu know, Baidu space ... Baidu's search results are not fair to say.

Sohu introduced Sogou after 3.0, increased the promotion of sogou, and, compared to Google, Baidu, Yahoo, Sogou search engine optimization pressure is much smaller ... You know what to do, huh?

This article was published in the 08 issue of "Hacker Defense" in 2007