Le visual net self-made big drama "Tang Dynasty Good Man" vv broken billion

Source: Internet
Author: User
Keywords Music video network Good Man Tang Dynasty music
Tags .net broken integration internet + it is market marketing multiple
Fast road network (June 26, Beijing) Today, by China's first long video web site to launch a homemade drama "Tang Dynasty Good Man" in the Music network PC end VV Easy breakthrough 100 million mark. Le Vision Network has long adhered to the "fine, differentiated" route of the advantages of increasingly prominent. Now, the music vision manufacture and the copyright big play mutually relies on, "The big play sees the music view" has become the user's universal choice. As early as one months ago, "Good Man in the Tang Dynasty" in the video network PC, Phone, Pad, le video network TV version as well as the video Tv・ Super TV, such as multiple terminals synchronized exclusive online, as the music under the ecological multi-screen integration strategy is another embodiment. In its online press conference and "The first network-made drama forum", the music network grandly invited such as the name Guide Zheng, famous producer Caoping and other heavyweight guests to the scene, for its "endorsement", and talked about the development of the network of homemade drama and the future. The original "Half" also appeared on the scene in the same day, repeatedly said that "be happy as the full respect of the original spirit moved." So, a host of "tens of millions of fans look forward to" the popular network novel adaptation drama, in the official line before, it has caused the unprecedented attention of tens of millions of users, and on the line, "The Tang Dynasty Good man" does not accidentally create a ladder-type of rising performance: 22nd on line, "The Tang Dynasty Good Man" in the PC end VV breakthrough 1 million, Create music network made a big play in the history of the new record. 6 days later, the play only broadcast 5 episodes, PC end VV has broken 13 million, and in the ranking of Baidu's ancient costume drama search ranked the top three, beyond the same period of a number of the whole network hit big play, the volume of a blowout growth trend. On line one months, the play became a video network of many homemade dramas such as "The North-east past the underworld 20", "Women help girls" first season, "I am pregnant with your children" and other films, another step into the "millions of play club" milestone works. In the face of such success, Zhu Xianqing, deputy general manager of the original division, said: "Up to today, I can say with certainty, the original huge internet reading fan group, is the premise of the play, ' Big Data ' is the foundation, but also must not deny, Sun Qia Kay Director is undoubtedly accurately grasped we want to pass this play to the user's positive life sentiment: that ancient costume under the hidden deep modern feelings, the humorous way to refract the modern youth complex career life. Analysts believe that the "good Man in the Tang Dynasty" in the "first network of ancient costume through the play", the selection of materials skillfully fill the gap in the market, it is adapted from the popular network novels, and due to full respect for the original, the hearts of tens of millions of fans, it with "ancient costumes, modern feelings," the unique way to bring users unlimited positive energy. Midsummer season, tens of millions of fans fell in love with this from the "Tang Dynasty Good Man", he is not domineering, also do not follow the rules, he used a relaxed humor, "cock silk reverse attack" way round everyone's "Sheng Tang a Dream." "Tang Dynasty Good Man" witnessed the music network in the original content always adhere to the "fine" strategy. Over the years, the video network is also the long-term vision, won the market and users, the platform commercialization value significantly improved. "On the basis of ' boutique 'On this point, we can say without exaggeration that Le vision manufacturing is in the front, leading the ' sophisticated production ' trend. "郝舫 said, le Vision Manufacturing will adhere to the" grassroots rise "of the internet media Spirit, will be fine, differentiated strategy to go to the end. It is worth mentioning that, in the past two years, in the content and marketing point of combination, the music network won the "Applause and draw" market reputation. Applause refers to the successful operation of many homemade dramas, created the "absorption-type Subversion" mode and network interaction mode, such as the music network, another self-made play "My name Kang Congming", in the early stage, do a full north drift propaganda, through the plot to refine also through interaction with netizens "see the plot Rob Diamond", Appeal to respond to the protagonist's plot and so a series of marketing tools. At the same time in the draw, the video network with a number of advertising customers, such as each Krame, created a deep marketing success typical cases. In the second half of the year, "Women's help." The second season, "Pmam", "type Nine personality" and many of the homemade drama will be landed in turn, "le-view lunch-making theater" to bring more users to the ultimate audio-visual feast, higher platform brand value.
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