Lei: Not a few of the real money companies in the mobile phone industry

Source: Internet
Author: User
Keywords Tencent
Tags business business model communication company direct marketing direction environment hardware

Summary: Millet technology Chairman and CEO Lei (Micro Bo) (right) (Tencent Science and technology photo) Millet Technology Chairman and CEO Lei today, a guest of Tencent Technology interview, said that there are internet companies to emphasize that they do not do mobile phones, do not do instant communication and millet rice Chat is in this direction

Millet Technology Chairman and CEO Lei (Micro Bo) (right) (Tencent technology photo)

Millet Technology Chairman and CEO Lei today to Tencent Technology interview, said that there are internet companies to emphasize that they do not do mobile phones, do not do instant communication and millet rice Chat is working towards this direction, and Tencent will produce a competition, this argument is to sow discord.

Lei that with the success of millet, many internet companies think that the success of Millet is nothing, is by the flicker, think their ability to cheat more than millet, no reason to do bad mobile phones, when they really dabble in the entire mobile phone industry, found that the water is still very deep, here I would like to share with you, In fact, the entire mobile phone industry really make money companies do not have a few, and every few years will die a large number of enterprises, this industry is a very cruel industry, I think only half a year, all internet companies feel that it is not easy to do mobile phones.

For the industry called Millet to do mobile phone price using futures way, lei think is someone deliberately smear, he also said, take the millet generation, from the release to the final product discontinued, has maintained a price competitiveness, millet mobile phone sales are mainly the main business model innovation, the use of E-commerce Direct marketing method to make its sales cost less 30%- 40%, this is the traditional industry can not compare.

At the same time, Lei said that "some Internet companies have emphasized that they do not do mobile phones, do not do instant communication and millet rice Chat is working in this direction, and Tencent will produce a competition," is to sow discord.

2012 Internet Conference will be held in Beijing from September 11 to 14th, Tencent Science and technology as the official strategic cooperation portal of the Internet Congress and the official designated cooperation News Center, in the field to carry out a full range of video and text live. and special set up 3 on-site interviews, to invite industry experts and business representatives to video interviews and other ways to jointly explore the status of industry, pointing to the future trend.

As the official microblogging partner of the General Assembly, Tencent Weibo (http://t.qq.com/) launched a # to ask the CEO questions # activities, all users can advance to the attention of the Internet industry CEO questions. In the live room, the guest also carries on the Micro interview, answers the netizen question.

Millet Technology Chairman and CEO Lei (Tencent Science and technology photo)

The following is an interview with Millet Technology Chairman and CEO Lei Record:

Tencent Science and Technology: Everyone Tencent Netizen Good, today is very happy to interview the Millet Technology Chairman Mr. Lei, first of all, please give us a hello.

Lei: Tencent netizens are good.

Tencent Technology: Immediately your second generation of millet will be listed, from the previous generation of millet sold to see the second generation of millet you have what kind of expectations?

Lei: The second generation of Millet August 16, September 22, the official version of the project, the official edition probably in late October, I believe that the second generation of Millet will have a very big progress than the generation.

Tencent technology: Compared to a year ago when you released the Millet generation, feel like the release of the second generation, regardless of the entire industry environment and user enthusiasm feel cool, like other internet companies, they also encountered some obstacles, is the whole environment changed, or how suddenly feel the industry like cooling?

Lei: The second generation of Millet released the entire market heat far higher than we release the Millet generation, the second generation of millet on the day of the Baidu Index 2.21 million, last year released a generation of millet only more than 400,000, is five times times higher. So the heat of the second generation of millet is much hotter than last year. The entire industrial environment is not so impetuous last year, because with the success of millet, a lot of internet companies think that the success of Millet is nothing, is rely on the flicker, think their ability to cheat more than millet, there is no reason to do bad mobile phones, when they really dabble in the entire mobile phone industry, found that the water is still very deep, And what I would like to share with you here is that in fact, the entire mobile phone industry really make money companies do not have a few, and every few years will die a large number of enterprises, this industry is a very cruel industry, I think only half a year, all internet companies feel that it is not easy to do mobile phones.

Tencent technology: you to such a number of internet companies to do mobile phone business, then how the development?

Lei: Really want to do mobile phone people will continue to do, want to speculate a will be withdrawn, after a period of time, this wave of internet companies to do mobile phone boom will really cease.

Tencent technology: Before there is a saying that millet in the mobile phone this price is a futures way, how do you think of this statement?

Lei: I think it's someone who's trying to discredit us. Take the millet generation, we from the release to the end of the product discontinued, has maintained a very competitive market price, I think millet mobile phone sales are mainly the main business model innovation, the use of E-commerce Direct marketing, indeed let us in the cost of sales on the less than 30%, 40 %, this is the traditional industry can not compare, this is millet for the entire industry to bring the most advanced things, now all mobile phone companies are pondering how to use the power of the channel.

Tencent Science and technology: from the objective reality say, like including millet you sell mobile phones, to a large extent or rely on hardware to make money, you have always stressed that the triathlon, from the current point of view software is difficult to make money, when to make money.

Lei: Internet companies rely on software and services to make money this model will take longer than the hardware, take any company, whether Tencent, Baidu, or Ali, they really make money, all spent five years. Millet was established to date only two years, millet in the service provider is not the most need to consider the problem, or how to expand the size of the user group, how to do better products, this is our most concerned about things.

Tencent technology: Some internet companies emphasize that they do not do mobile phones, do not do instant messaging, now millet rice Chat is working in this direction, will create a competition with Tencent? What do you think of this view?

Lei: This is to sow discord, this trick is very black.

Tencent Technology: You specifically in the rice chat this together have what concrete plan, give him a what positioning?

Lei: I think in im this field, Tencent is really very strong, of course, I think the performance of rice chat far beyond my imagination, a period of time we broke through 1 million people at the same time online, I think in the field of Tencent very powerful, rice chat is the only survivor, I think the rice chat first positioning in how to help the millet mobile phone to improve customer interaction experience, so relatively speaking from this point of view, I think the current progress is beyond my imagination.

Tencent technology: You are very optimistic about mobile internet, and now we talk about a mobile internet portal problem, including the view that micro-letter is the only access to mobile internet a ticket to an application, how do you think you get the mobile Internet tickets?

Lei: I think the entire mobile internet has only just begun until today, I think the future development of space is very large, like we used to do the internet feel that the three portals have been intermediary the entire internet, but soon up Baidu, Ali, Tencent, a new generation of giants, the internet is behind, before the waves died in the sand, This is the Internet's continuous innovation and enterprising spirit.

Tencent Technology: You think the mobile internet areas where some of the most likely to break out, millet from which angle to break the most easily?

Lei: I think the millet using mobile phone terminal approach, I think it is also a road.

Tencent Technology: Now the second generation of Millet will soon be available, including what are your plans for the second half of this year?

Lei: The most important is that we September 22 release millet second generation of engineering machine, this is the second generation of millet before the last round of testing, if the quality is stable, the effect is good, the official version in late October, the release of the second generation of millet this is our most important thing.

Tencent technology: You from a generation to the second generation of mobile phone sales in the process of service is very very important, many people complain about Millet is also in the service of this together, how to improve the service better?

Lei: Millet service is very important, we have 30 cities set up a millet home, we in more than 200 cities have more than 300 third-party after-sales service outlets, millet in the past year in service improvement is very very obvious.

Tencent technology: You think millet specifically now many people think that Millet has slowly become a hardware company, a mobile phone company, you feel is not already slowly in this aspect of the situation?

Lei: Millet Company is a triathlon company, I think perhaps Millet opened a heart of the industry, called the Internet mobile phone industry, there are many internet companies that we are mobile companies, mobile phone companies say we are internet companies, this is not the most important problem.

Tencent Technology: You previously said a point of view of internet companies to do mobile phones, are dead, you have no such concern, will not be like before users will be difficult to buy your millet mobile phone?

Lei: Our quantity is quite big, we each time the open purchase, now each time is 200,000, next we strive for 250,000 units, or break 300,000, this is very large quantity, with the millet supply management strengthens, will gradually increase.

Tencent technology: Thank you for your interview with Tencent.

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