Local Apparel Network: To create the operation highlights with women as the core

Source: Internet
Author: User
Keywords Core build

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With the booming of local websites, more and more local Web site was born, and the author also had the honor of operating a local apparel network, the center of the site is to show the local clothing business, the local clothing business to do a simple rating, and now the development of the site is very good, has a preliminary profit, The following I talk about the local apparel network operation ideas.

First, accurate positioning, women as the core

I was thinking about a problem when I first started to run the local apparel network. A city's clothing market should be male-dominated or female-dominated, and finally I thought of my sister and my girlfriend, in doing a simple contrast, I found that every year I buy clothes cost about 500 yuan, And my sister and my girlfriend spend at least 2000 yuan each year, as a normal family of children, 2000 yuan has probably accounted for my annual income of One-tenth, after a comparison and thinking, I think the location of local apparel network or should be female-oriented, women is the general clothing consumer market core Force, Therefore, the localization of local apparel network is mainly based on women.

Second, the girls as the benchmark, the opening of special columns

What women like, most women like things that look beautiful, so my local apparel network was established in the city all over the place to call my girlfriend with a mobile phone to take countless pictures, and then I will upload these pictures to the website, in the picture to do some introduction, and finally I opened up a feature of the column, that is the characteristics of clothing , I think this method should be able to attract a lot of women to join in the special costume.

Third, find local characteristics of shops, online registration

With some special clothes for the bright spot, my local clothing network has no shop, so I first found my Aunt three clothing store, to give him a clear picture of the situation, will be its store added to my website, I will be some friends opened the shop also added to the site, When the site looks rich I think of the city to search for some of the characteristics of the female shop. So I entered the local night market, in the evening when I found a few shops particularly hot, I and my girlfriend with the owner of the conversation, and finally I got the desired results: The store posted a my website promotional paper, my website for these shops for free advertising.

Iv. efforts to raise awareness and make reasonable profits

My local clothing network has developed to now more than a year, now every month's income in about 1000, we do not underestimate this 1000, some webmaster may know that we this type of local site to profit is more difficult, and why I can have a profit? Because I'm not based on search engines, I was based on the target crowd promotion, I was in the university campus, the city posted a series of publicity, and my site domain name and site names, as long as I remember the name of the site can enter my site, now I will take out half of the profit to promote, I would like to wait a few years my website should be able to cover all the women's clothing stores in the city, at that time the site may be profitable to reach tens of thousands of months.

It's not easy to run a website, it's not easy to make a local dress net, such as this type of site if not accurate promotion, there is no one will search this word, so webmaster friends in doing this kind of site when the positioning must be accurate, the target group must find, only in this way can let their site survive. This article comes from: Weight loss drug list www.jianfei820.com, the first published in ADMIN5 website, reprint please keep the author's original link, really write very not easy, thank you.

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