Microsoft Office 365 or validate cloud strategy effectiveness

Microsoft Office 365 marks the root of Microsoft's access to cloud computing and will face some substantial risks.

Microsoft CEO Ballmer (Steve Ballmer) and his management team have recently advertised a "comprehensive" strategy for the cloud. The strategy predicts that desktop based software will be a gradual change to the online subscription service, the enterprise will eventually pay a certain monthly fee, the Microsoft server Storage enterprise data, publishing applications.

In theory, the cloud strategy helps businesses reduce their demand for servers and other IT infrastructures, and Microsoft is also in favor of ensuring a stable revenue stream by turning customers into monthly paid users.

Microsoft's 365 official version of Office, released at the end of June this year, marks the boldest attempt by Microsoft to make the "comprehensive" strategy. Office 365 is a renaming of Microsoft BPOs (Corporate Office Online Suite), consolidating Microsoft Office, SharePoint Online, Exchange online, and Lync Online to the same platform, based on user needs, The monthly fee is between 2 dollars and 27 dollars. Microsoft also launches Office 365 marketplace, providing Office applications and professional services.

"We think efficient collaboration is more meaningful than good team dynamics," Mr. Ballmer said in his 365 official version of Office June 28. Office 365 enables instant access to relevant information and is the right person to take the right steps at the right time. ”

After Microsoft publishes Office 365, it is positioned as the best solution for SMEs. The service will collide with Google Apps. The question is whether Microsoft can use its long-term advantage in the business community to curb Google's growth in office space. Analysts say this is unlikely, at least in the short term.

"While Office 365 will be a sharp weapon for Microsoft to compete with Google, it will not pose a lethal threat to Google," Matthew Cain, a market research firm Gartner analyst, wrote in an June 28 Caine. Because Microsoft has been verifying Google's first launch of the Google Apps model. ”

He also suggested that Microsoft Office 365 might raise concerns about how Google Apps could become a viable alternative. It will take some time for the enterprise to turn completely to cloud Office mode.

But Rob Enderle, chief analyst at Enderle Group, a market-research firm, Robert Endler that the sooner Microsoft goes into cloud computing, the better. "Given Google's advocacy for free, Microsoft's
Values will face difficulties. Microsoft needs to retrain the market, but it has not seen its problems as a market problem, but as a product issue, with the result of Google's footsteps. ”

Microsoft's traditional corporate product performance has been relatively good, with Office 2010 and Windows 7 sales strong, contributing significantly to corporate profits. But there is little sign that the cloud will translate into substantial revenue in the short term. Microsoft executives have been reluctant to disclose the popularity of corporate cloud. If Office 365 succeeds, Microsoft's efforts in cloud products will pay off and verify the effectiveness of its "comprehensive" strategy.

(Responsible editor: admin)