Narrow public site is the development of personal webmaster

Sina, Sohu, NetEase has always been the object of personal webmaster envy, I thought one day their station can be so NB, we do not need so hard, a two-legged can count money. So intentionally or unintentionally will the website toward the direction of all-inclusive, like I many personal webmaster friends, the website column is numerous, I use the finger to add the foot to count not to come over.

Of course, the ability to integrate the site better, but for personal webmaster, I think, all-inclusive is wrong. All-Inclusive except to satisfy his own little vanity, the rest of the estimated only meaningless labor. Powerful webmaster, you may and I said, big deal I use collection, hundreds of columns I am not afraid. For this, I can only smile.

Like me, in the earliest time to do the site, is also all-inclusive, not only that, even the site name and the portal to connect, such as the Net X, x wave, hundred X and so on. Now looking back, the behavior was somewhat idealistic, not realistic. Because, when I set up the column has begun to suffer, not to mention the update behind, first three days to bask in the net two days of fishing, and then simply do not play fishing, and finally forgot to have this.

I think the narrow site is the personal webmaster development path, the reason is very simple: 1, in the personal Webmaster Energy range, at least can guarantee the content update; 2, the more narrow the public, personal webmaster more familiar with the site's competitiveness in the intangible embodiment; 3, narrow the competition is small, do not and portal station or other master of personal station blood Edge (But at present the competition is more and more intense); 4, narrow the public can save for their own strength, once the opportunity to expand the scope of a step-by-step misappropriation of the market; 5, narrow the site can be based on the content of the site, to attract their core users, core users can be converted into traffic and the key to the renminbi.

In fact, personal site to do the purpose of the station is clear, nothing but money. And on the Internet, the easiest way to make money is by traffic. All-Inclusive station seems to be more content, you may think that traffic must be high, but it is not. Because of the limitations of the first few factors, you will find that when you set up the all-inclusive site, few people will have the power to do this station, so there is no content and flow of the said. Step back, even if you have content, you can not get traffic from the search engine, unless you have a solid core user, but I think it is impossible.

After years of operating experience, I found that personal building stations, large station flow and profit is far less than the small station, and narrow the station still have to narrow the crowd can survive, such as search house is a relatively narrow, but the individual look forward to build a house is not realistic, I built a local real estate forum in Fuzhou--sex forum, and the plate as much as possible, and ultimately to achieve the desired effect, flow of thousands of core users hundreds of people. Another site, the female community, is focused on the beauty picture, and added a coat: Women's Forum. But through the beauty picture This attracts the eyeball the key, still brought me 5, 6000 flow, the monthly income also has thousand yuan.

These flows and income in the master's eyes certainly not what, but as long as the personal webmaster, or know that it is not easy. Think, just narrow the narrow masses are already if not easy, all-inclusive portal is we can grasp.

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