Network Marketing Plan Basic template

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Network Marketing planning is to achieve a certain marketing goals and formulate a comprehensive, specific network marketing strategy and activities plan. A complete Network marketing planning program must include the following basic elements: Website analysis, website optimization, website promotion, Network Marketing training, charge form, classic cases, contact us, such as seven major modules.

Network Marketing Planning Scheme directory

I. Website analysis

1. Website Traffic Analysis

(1) Traffic Routing statistics

(2) browsing page and entrance analysis

(3) Regional distribution of passenger flow

(4) Search engine and keyword analysis

(5) Client analysis

(6) Analysis of e-commerce conversion rate

(7) SEO Analysis

(8) Access depth analysis

2, Site page analysis

(1) Overall analysis of homepage

(2) page tags, keyword analysis

(3) Hyperlink check

(4) Browsing speed analysis

(5) Page layout analysis

(6) Usability analysis of website

(7) User Experience degree analysis

(8) Website Integrity analysis

3, website application technology and design analysis

(1) Analyze whether the current technology uses reasonable

(2) Analysis of the site structure is reasonable

(3) Analyze the website design whether have affinity, whether easy to read

(4) Analysis of the site image, animation, video, text coordination between

4, Network Marketing basic analysis

(1) Keyword analysis

(2) Analysis of search engine registration status

(3) Analysis of the status of search engine rankings

(4) Exchange link dependencies

(5) Analysis of the main methods of network marketing

(6) Network Marketing Public Relations environment analysis

5, website Operation analysis

(1) Network investment analysis

(2) Website Operation Strategy Analysis

(3) Website Operation Environment Analysis

(4) Website Operation Tool Analysis

II. website Optimization

1. Optimization of website structure

2, Web page label optimization

3, Web page weight reduction compression

4. Hyperlink optimization

5, page content optimization

6, the User Experience degree optimization

6, the administrator Operation behavior optimization

6. Optimization of website structure

III. website Promotion

1, search engine ranking

(1) Keyword selection

(2) Search engine landing

(3) Search engine ranking

2. Related link Exchange

3, blog Network Marketing

4, SNS Marketing

5. Forum Marketing

6, knowledge-type question and answer marketing

7, soft article promotion

8, network Advertising

Iv. Network Marketing Training

1, Network Marketing Training

2. Website Operation Training

3, Network marketing Consultant

V. Charging method

Vi. Success Stories

Vii. Contact Us

Network Marketing Plan Detailed writing

I. Website analysis

1. Website Traffic Analysis

Install a set of flow statistics system, you can clearly judge the site at present all the marketing means of the effect, and can also be analyzed:

(1) Traffic Routing statistics

Can be clear statistics to the annual, monthly, daily, passenger flow through what channels to the site. Can clearly judge the effects of various promotional methods.

(2) browsing page and entrance analysis

Can judge the site that page is the number of traffic, and can analyze the passenger flow from that page into the site.

(3) Regional distribution of passenger flow

Clear analysis of the location of the site visitors, and graphically show the proportion of the homeless in each area.

(4) Search engine and keyword analysis

Analysis through the various search engine to bring the proportion of traffic, and can analyze the passenger flow is by searching what keywords came to the site.

(5) Client analysis

You can analyze information such as the operating system used by the client.

2, Site page analysis

(1) Overall analysis of homepage

(2) Page label analysis

(3) Hyperlink check

(4) Browsing speed analysis

(5) Source Code design analysis

3, website application technology and design analysis

(1) Analyze whether the current technology uses reasonable

(2) Analysis of the site structure is reasonable

(3) Analyze the website design whether have affinity, whether easy to read

4, Network Marketing basic analysis

(1) Keyword analysis

(2) Analysis of search engine registration status

(3) Analysis of the status of search engine rankings

(4) Exchange link dependencies

(5) Analysis of the main methods of network marketing

5, website Operation analysis

(1) Network investment analysis

(2) Website Operation Strategy Analysis

II. website Optimization

1. Optimization of website structure

Website navigation, page layout optimization

2, Web page label optimization

Web Titiel keyword tags, web page introduction tags, picture annotations, and other aspects of the optimization

3, Web page weight reduction compression

Special Web page weight reduction software for the Web page system compression, improve page flow speed.

4. Hyperlink optimization

Hyperlink structure, hyperlink annotation, hyper-connection path optimization

5, page content optimization

The main page content is adjusted, typesetting to optimize, make the content easier to read.

III. website Promotion

Through the comprehensive analysis of the website, choose the Network promotion method, among many network promotion methods, the most important method is search engine ranking. Because other methods are relatively expensive and the effect is short-lived, and search engine ranking well after, it can bring you high-quality traffic for a long time. The traffic of a website 80% is brought by search engine.

1, search engine ranking

(1) Keyword selection

(2) Search engine landing

including Google, Yahoo, MSN and other hundreds of search engines at home and abroad.

(3) Search engine ranking

Through our expertise in SEO optimization technology to optimize the site as a whole, so that as many words in each search engine rankings to improve the flow of the site.

2. Related link Exchange

Exchange links with related websites.

3, Network advertising

During the operation of the website, it is suggested to put some effective online advertisements.

Iv. Network Marketing Training

Teach people and fish as a mermaid fishing, through the network, we have to your network of technical personnel training, so that it quickly grasp the secret of network marketing and website operation, so that your site in our for it to lay a good marketing foundation, can stabilize, and continue to keep its forward development.

1, Network Marketing Training

Network marketing methods and strategies, and related details. Network Marketing, the details of the win.

2. Website Operation Training

Operating a Web site is a long-term work, different in fact requires a different strategy, we have our experience without reservation to tell you.

3, Network marketing Consultant

Within the term of the contract, through the network of various communication methods, for you to encounter network marketing related to all kinds of problems, you can consult us.

Network Marketing Institute pursues the goal is: let each student through 4 months of courses through the network real money!

Author: Lu Xiaodong

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