Network Marketing should be people-oriented

Source: Internet
Author: User
Keywords Network Marketing people-oriented we carry out

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Network Marketing, network is the foundation, marketing is the core, marketing will be customer-oriented, people-oriented. People-oriented, including the meaning of two aspects, first of all, can not put the cart before the horse, heavy technology and light marketing, blindly pursue the improvement and application of technology, but ignored the customer;

The rapid development of network technology, for us to carry out network marketing provides a variety of applications and methods, but technology in the network marketing is also a double-edged sword, technology, failure also technology. Starting from the earliest email, to corporate web sites, search engines, e-commerce platforms, BBS, and then to the Web2.0 era of blogs, wikis, RSS, SNS and so on, Internet technology for us to carry out the network to provide irreplaceable methods and applications. No Internet, there is no network marketing, technology is a solid foundation of network marketing.

However, network Marketing has always been marketing, marketing will be customer-oriented, demand in our network marketing, we must always consider the needs of customers, customers in the first place, rather than network technology. But in the practical application, but many enterprises have made this mistake. Some enterprises think that there is an enterprise website is launched the network marketing; some enterprises think that the site must do beautiful, the result of a large number of flash, pictures, some enterprises use the so-called mass tools, login tools to send ads everywhere, and even more, directly install virus software, rogue plug-ins to deceive network consumers ... So many, completely disregard the customer's feelings, the result? How many enterprise website information or months ago, how many enterprises in the search engine site only a few pages, how many users of mass spam ads abhor, and how many users have to install anti-virus software, but also install Trojan kill, A tool that masks pop-up windows.

Therefore, how to apply the Internet technology This double-edged sword, is the vast number of network marketing workers and even business managers should pay enough attention to the matter. But no matter how complex the technology, how advanced, technology and marketing balance is how painful, we just remember one, customer is always the core.

People-oriented also requires that we should not forget the most basic moral norms and ethical common sense, the network is a free and open platform, but free and open is not arbitrary. Misinterpreted this free and open, the Internet could become the black Hand of deception, the seeds of violence, the source of destruction ... As a real network marketing staff, do not see others use the so-called superb means, achieved a very high flow, very much in front of the rankings, if not a little bit of accumulation, there is no loyal customer base, these flows and rankings after all is a flash in the pan.

Internet technology is to take to customer service, create customer experience, not to take the wrong. Let us always remember that the customer is the core, network marketing, people-oriented, and to be carried out.

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