New ipad Conference Media Review Summary

Source: Internet
Author: User
Keywords press conference Apple new ipad
Reuters: Apple is more concerned about the threat of high-end markets the tablet market is awash with low-cost devices running Google's Android system, but Apple may care more about threats from high-end markets. "In the Tablet PC World, they think Microsoft is a bigger threat than Android. "The future ipad Air will compete with Surface Pro, not Android," said Carolina Milanesi, a Gartner analyst at Na Miranrosi. "Apple completely launched the tablet in 2010 with the first ipad, but it is now facing challenges from other manufacturers," he said. The ipad faces a heavy threat to low-cost devices such as Amazon's Kindle Fire and Samsung Galaxy Note. While the ipad market has been eroded by rivals, analysts insist that better apps and content will still keep the ipad ahead of the years. In the Tuesday press conference, Mr Cook downgraded rivals ' products to "no direction": "Our competitors [and US] are different: they are confused." Now they are busy making PCs out of tablets and making them into PCs. Who knows what they will do in the future? "The Wall Street Journal: Apple's new product responds to rival Apple's" holiday gift "for the first time to below $300 trillion, the ipad Mini, released last year, now starts at $299, with the top-configured ipad Air starting at $499. At the press conference, Apple also announced that the Iworks kit would be free, which would compete directly with Microsoft. At the same time, ilife kits, such as pictures, movies and music, were also announced for free, with prices ranging from 4.99 to 9.99 dollars in the past. Patrick Moorhead, an analyst Paric Molheide, commented that hardware upgrading and software free will help Apple attract more users, especially students and small businesses. "You don't have to pay any extra fees to get the real technology to support it." "For Apple, the new ipad and free software come at a real time. ipad sales fell for the first time in the third quarter, and rivals are constantly challenging Apple's dominance of the tablet market. Gartner predicts Apple's share of the tablet will fall below 50% this year, while the Android tablet will break 50% for the first time. Nokia also released its first tablet on the same day, and Microsoft hopes it will become a second option outside of Surface. Apple responds with new products. The new ipad uses the latest A7 processor, the 9.7-inch ipad is lighter, and the ipad mini screen is sharper. The ipad Air will cover the US and more countries on November 1, and the new ipad Mini will be available in late November. "I can't think of other products that ship as fast. "Tim Cook said at the press conference, so far, IPAD has sold 170 million units. Forbes: Free OS X Mavericks systems and Iworks kits continue to pressure Microsoft analysts have urged Cook and Apple to speed up the launch of new products earlier to boost sales and repel attacks by Amazon, Google and Samsung. The first two have introduced high-resolution small flat panels, the latter is to grab a smart watch ahead of Apple. This time, Apple redesigned its 9, 7-inch ipad and upgraded the ipad Mini, adding A7 processors and retina screens. The new ipad Mini, which starts at $399, will be available for sale in November. The 9.7-inch ipad Air also uses the A7 processor, weighing only 1 pounds, which will be sold on November 1, starting at $499. Jan Dowson, an analyst Dawson, praises the new technology used by the ipad Air, saying it will drive overall ipad sales and boost product shipments. Apple's pricing rules for different products will not allow users to switch to low-priced Android tablets. "That's what makes Apple so extraordinary. The hardware and price gap between the ipad Mini, ipad 2 and the new ipad suggests Apple is looking to cover more markets. The future tablet market will be full of Apple's equipment, and Google and Amazon can only target markets below 400 dollars. "The free Iworks kit also forced Microsoft to rethink software pricing. "Microsoft's 96% revenue comes from operating systems and office software," says Dawson. This is bound to disrupt Microsoft's business strategy and will constitute a constant oppression of windows and office. "Bloomberg: Apple is not afraid of the upcoming holiday shopping spree, Apple updated the ipad product line in due course." The new ipad Mini has a higher resolution, and the larger size of the ipad Air is lighter and thinner. "It's just the beginning of the ipad. "We're already developing the next generation of ipads," said Cook. "After more than three years of the launch of Steve Jobs's ipad, the tablet rally is slowly slowing." According to Counterpoint Research of the City Institute, the report that the tablet computer shipments are expected to grow only in the next year 28%,IDC the ipad's share of the two quarter has shrunk to 32%, a year ago as high as 60%. Benedict Evans, analyst Benneditt Evans, says the new ipad Mini's high pricing suggests Apple is not afraid of rivals. The tablet market is now divided into two parts, with Apple on top of the ipad's proprietary premium applications, and low-cost Android tablets for internet and video viewing. "A more lightweight tablet allows you to achieve more." "Flipboard co-founder Mack MACCU Mike McCue is raving about the ipad Air," a lot of times, people can throw it in their backpacks, hold them in their hands, or simply use them directly. ”
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