On the application of three-degree principle in local website operation

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The local website has become the main website type of the grassroots stationmaster to start a business, because the local website can make appropriate adjustment, can avoid more fierce competition, and with the popularization of the domestic internet, now almost every county has a large number of target users, which brought the premise of the adjustment, otherwise, simply the area of the local site to become smaller , but there is no corresponding target users, even if the competition is small, without the support of users, there is no way to make local sites to get profits!

But now the local site is almost saturated, is very small county-level cities, there are often several local sites in the operation, although the competition is not fierce, but want to profit, is not a simple thing! So if you want to run a local site, you need to find a breakthrough, And the three-degree principle is now operating local website basic breach, the following author to introduce the principle of three degrees in the local Web site application!

One: visibility allows local sites to survive

Although the county is small, but want to let their local site to get a good reputation in the local, is not a simple thing, a lot of grassroots webmaster think, do a good job on the line under the promotion, so that the local site to obtain a higher exposure rate, can not enhance the visibility of it? But this is only the prerequisite to enhance the visibility, because the high exposure rate, Not be able to represent the name of your local site, you will enter your site, but to find ways to put their own site functions, the benefits of local users to marketing out, such advertising is to enhance the visibility of the fundamental! So the author thinks, the best way is through the soft Wen marketing way, or through the online local forum, Local QQ group, to publish their own site advantages and benefits, and also can organize some activities online, to enhance the exposure of the site, through these interactive ways, gain visibility, often to the site to bring direct loyal users! These users are the root of the local site to survive!

Second: The reputation of the user to become loyal

There is a well-known transformation of the flow, can not guarantee that these flows can be converted into loyal users, so only the site has a better user experience, better reputation, can let these flows, slowly converted into loyal users, then how can we make the site gain reputation?

Start with the design of the website, must be concise and elegant, do not copy some of the online free template, it seems to save their money and time, but greatly affected the reputation of the site, because users found that your site and others are no different, no characteristics, no wonderful, The last thing you can do is stay away from your site! So from the design of the website, but also have their own characteristics! So custom site templates can not be less!

And then it's on the content of the site, must be in line with the principle of beneficial to users, but also allows users to post some free information on the website, this information needs to be bound, otherwise it is very easy to affect the demands of other users, also need to establish a good communication mechanism, timely and their users to communicate, This can gradually improve their own local website, because through the wisdom of the people to build the local site, will be branded with a distinctive regional color!

The last is in the advertising mode of the website, must not be able to make some users hate ads, such as pop-up ads, and almost every page will be opened after the window, the last site, will let IE open dozens of windows, greatly affected the user's experience, such a site will naturally have no reputation to speak, Want to attract loyal users is even more impossible, so in the choice of advertising, would rather let themselves earn less, also can not damage the interests of users!

Third: The credibility of the site to obtain the user's permanent trust

In fact, the credibility of the site can almost go into the profit track, that is to say, but generate a lot of profits, because the credibility of the site is always accompanied by the birth of the transaction, so in the course of the transaction, the role of the site, must have the credibility of the role, then how to allow users to trust it? Usually the website should have its own office address, and the company account, and the relevant business certificate, preferably with the local official website has links, and then is the user and their own transactions, or users and users of the transactions between the local site must be in line with the principle of fair and impartial, so as to allow users to long-term trust you, Willing to trade on your website, then your site's commission and profit will naturally become more and more high!

As long as the local site's three-degree principle, I believe your local site, must be in the fierce competition to stand out, but also make money easier! But do a good job of the three-degree principle, is not the mouth said, the difficulties of the reason to believe that many webmaster know! Only in the face of difficulty, To be able to really apply the three degree principle to the operation of the local website! This article source: www.lafan.com pull every net A5 start, reprint please specify, thank you!