On the key links of website optimization

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Links in the Web site optimization process is a key link! Webmasters are always in the search for high-quality links every day. The goal is to enhance the site's weight and keyword rankings, and thus enhance the conversion rate! But how to exchange the links? is every webmaster in the ponder of the problem, the author on the operation of the new Webmaster network experience on the exchange of links five methods:

A, choose what kind of friendship link good?

General Novice Webmaster in the choice of friendship links, simply rely on each other is the old site, page layout rich content, with a sense of the exchange of links. There is no strict and reasonable standards, according to the author's years of optimization experience, there are generally five aspects of the standard: relevance of the health site, and then look at the weight, Baidu snapshot update frequency, included number, keyword rankings, the number of home page links. There are a lot of webmaster is not only responsible for a site, the link in the management of the need to do a good job in the document statistics. Finally, links to the follow-up work, check the friends chain details, generally includes two aspects:

Normal website: Check the quality of the site content, whether it is pure collection, whether the site is down right.

Link relevance: Choose the same industry type of site to do friendship link Exchange to help keyword ranking.

Second, how to find a link to meet the requirements of the friendship?

As a novice webmaster, in the SEO industry did not know a lot of people, more lonely. How to find the Friendship link cooperation intention? The same industry-related sites QQ group or specifically for the exchange of groups, Friendship link Platform, Webmaster Class forum plate, such as: A5, Chinaz, xkzzz, 28 push and other forums friendship link plate. Using Third-party software tools to view the friends of the competitor site chain, the following refers to the Spider method, which is also a better resource.

Spider guidance method: Through the keyword search to the competitor website, and then through the competitor friendship links to develop their own friendship links.

How to contact the other webmaster?

1, the bottom of the site to see if there are QQ and other contact methods.

2, competitors do site optimization when it is inevitable in the promotion process to leave records, the use of domain+ Web site, it is easy to find each other friendship links, most will leave contact way.

Third, to persuade each other to add links to the skills of friendship

1, Tone Soothing: you * * * site is pretty good, I do the same type of website, weight * *, want to and your sincere exchange links. If it is added QQ can be grouped in the notes, in addition to the QQ verification information can be explained by the other side of the purpose and so on.

2, try to compliment each other's website, but not rhetoric. Suggest that if the other side of the site do a lot better than we do, we must first understand the other side of the site.

3, talking about the advantages of their own website, so that the other side can feel the mutual benefit: such as Baidu snapshots, web articles daily updates and so on.

4, in the end of a better friendship than our links and then fix better than our friendship links: Sometimes the other side why did not pay attention, the reason may have this there. All we have to do is get a better website than we do. Helpful when adding links.

Four, a number of Web site links management skills

Some stationmaster specialized profession does the optimization design, is responsible for many website's operation, unavoidably will have many links exchange intention. This in the follow-up links to the management of additional work content, need to establish a special document to record links related data, the author based on their own experience, summed up some data templates for reference as follows:

Site name, URL, keyword ranking, Baidu snapshot date, included quantity, the number of home page links, site type, contact method, character scoring.

Develop the habit of checking links regularly

Link follow-up work: Timed in a period of time to view, and good records.

You can use webmaster tools to view the friend chain situation, for the abnormal links need immediate processing, so as not to affect their website. If found in the other side of the site Trojan virus or site is K, the other side of the site can not open, of course, you have to remind the other webmaster, later also added, so that the real friend chain.

What should you pay attention to for links?

1, Links keyword Description: Use a good link strokes text, in the exchange of links can use different keywords, so the ranking will be promoted.

2, the exchange of links to see if the link is valid: If there is no "noflow" label, JS Framework, and so on, if there is a website can not get votes from each other, is invalid friend chain.

3, the author here exhorts you webmaster: Just set up a new station need is careful maintenance, temporarily do not need friendship link exchange.

Article by Yongji Group Purchase Network (www.0359wk.com) original, reproduced the source of the explanation, thank you!