Qingdao Wedding experience Sharing: Local Wedding photography website details determine success or failure

Source: Internet
Author: User

Intermediary transaction SEO diagnosis Taobao guest Cloud host technology Hall

Wedding Photography Market is how big, half a month ago, the network of coal boss 70 million married women, the 70 million are how to do it? Media reports: "The special cost of tens of millions of yuan from Beijing invited a professional wedding planning company planning, under the Ritz-Carlton, Hilton several top five-star hotel, Also rented 3 planes to take friends and relatives to the wedding in Sanya, in addition, please star ... "In this luxurious wedding, Qingdao wedding photography website from Insider News revealed that the wedding planning cost more than 16 million, this data tells us that modern marriage, shooting wedding photos, marriage planning company, will be a huge cost, So, the wedding photography market is huge.

With the Internet E-commerce hot, a lot of wedding photography company online wedding Photography website. According to the regional classification of wedding photography website, it can be divided into local wedding photography website and national local Photography website. The General National Wedding Photography site is in the form of portal site, there are professional companies in operation, local wedding photography website, is the wedding photography company's own operation, may spend less money, Qingdao wedding photography cloud dress, although from Taiwan, a single more rich local characteristics, The following mainly share the local wedding photography website promotion experience, as well as in the promotion process need to pay attention to some details.

First, the local wedding photography site set a good target customer base

If you can have a certain influence in the local, or to achieve the first place in the region, occupy a market share is amazing. Many people know that the highest peak of the world is Mount Everest, but few people know the second peak. Now casually input: "area + wedding photography Company", there are many competitors. Therefore, the Qingdao wedding dress will target customer group localization most suitable local wedding website. Only firmly grasp the local user base, can gradually develop and grow up, and in the choice of keyword more targeted.

Keyword selection

Just said, as long as the input "area + wedding photography Company", there will be a lot of competitors, the region is mainly a first-line city, if the regional subdivision to the urban areas, counties and so on, a relatively small number of competitors, this is a good way to choose a keyword.

Secondly, there is a way to choose the keyword, this way is very simple, is to choose the local famous scenery, hotels, landmark buildings and then add wedding photography shop name, which is also a good way.

From the two choice of keywords, local wedding photography site to follow such a rule, in the wedding photography, the word competition is fierce, the choice of long tail keyword is the best way. In addition to these two ways, can also be used in other ways, "leveraging force", easier to make the site stand out.

Several details of SEO optimization

Site optimization, is generally targeted at search engines, SEO is currently the best way to search engine optimization, specific how to do, the Internet has a lot of relevant information, I here only to say a few details:

First, the website content updates, the picture processing must be cautious. Photo is the most important wedding photography site, a lot of wedding photography sites, have joined a large number of pictures, if the site space is good, the speed is smooth, will give users a good test, but in fact this will cost a lot of money, therefore, why not to the line, more text content, less add pictures, not only to allow access to quickly, and give the user a different feeling, the simpler the more you can get a good user experience. Qingdao Wedding Photography Cloud dress on the site, although added a large number of pictures, basically have done technical processing, reduce space, give users a smooth access to space.

Second, outside the chain promotion, there are many ways, personal feelings, in the local forum to promote the most effective, soft text and pictures of the form, regularly put into the forum, will attract a large number of users to watch, forum space is very large, put some pictures generally will not affect the open effect, in addition, to join the local QQ Group, community QQ Group, Indefinite release of preferential information.

Group buy more and more suitable for local sites, in the wedding season, Qingdao wedding photography cloud dress to launch the appropriate group buying activities, through the website released, and then under the line planning, not only let the newly-married young people get benefits, but also for the site to do a good publicity.

The chain is not only on the Internet, it should be extended to the offline, through the distribution of leaflets to the community, in the local media ads will attract users to the site, to expand the wedding photography shop visibility are used to a large role. For example, the 2011 Qingdao wedding photography Cloud dress wedding dress to build the island City, the only real shooting base of Versailles, advocating freedom, the illusion of texture and aesthetic style organically combined, to more fashionable young people to promote this concept, online and offline double promotion effect better.

Third, friendship links, how to find links, we just said, as long as casually enter the "area + wedding photography Company", there will be a large number of sites appear, then, we can avoid the local industry site, and other regions of the site to establish links. In addition to similar sites, but also to find relevant sites for friendship links, such as hotels, etiquette company website. Qingdao Wedding Photography Yun dress and the local hotel industry website has always maintained business dealings.

And finally, there's one more detail, in the use of long tail keywords to promote the network at the same time, do not ignore the website brand to build, that is, the core keyword to build, this core keyword, generally refers to the name of the wedding shop, only to do a mention of a region of the wedding shop, immediately will think of their own website, At present, Qingdao wedding photography cloud dress http://www.yunshang.com.cn, led by the Korean-style photography, has been the local advocating romantic freedom of young people recognized, only to do so, is the key to Network marketing promotion!

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