"Second generation" generation less than a generation of the heat of the show not to reduce the bad reputation

Source: Internet
Author: User
Keywords Reputation
"Also Bead Princess" Three heroine has become the classic 1983 version of "Dream of Red Mansions" still Ma Jingtao version of "Tian Tu Long kee" Zhang National Wenli version of "Golden Wedding" Youbin starring "Liang Jian" broadcast just four years, the new version of "Liang Jian" has already started filming; Zhao Wei version of the Swallow every summer and winter on the screen appear, and Hunan TV, the " Also bead Princess "already hot clap; Jiangsu satellite TV beat the Sea rock three drama" Never Close "," Jade Guanyin "," What to save you, My Love "is about to meet with the audience, pinch point, the old version of the three plays are not yet in the" 10-year-old "up and down.  Plus this year was the uproar of the four famous remake version, for a time, the screen seems to be a heavy play firmly occupy. Although almost all of the heavy play can attract media attention, audience ratings and the hot discussion of netizens, but most of them can not get a good reputation, but by netizens jokingly "Gild the Lily".  Some netizens gave these heavy play a fashionable name called "second generation", but the following evaluation is "a generation inferior to generation." Planning: Xu Author: newspaper reporter Moschig "phenomenon" screen eyeful "second generation" although "remake" phenomenon has long been, however, many people in the industry have noticed that the Chinese TV drama industry this year in the size of the remake, the number of larger, more than in the past, "remake" is becoming the play side "take all" different viewing group of the Panacea, In the words of the industry, "this year is just a remake of the drama, the screen of the big hot play is basically a remake." Dance, drama, movie ...  Which classic, the remake of the film. What is the "second generation" that landed on the screen this year? I can't count. The remake of the Four great classics has been the new "Three Kingdoms", Zhejiang Edition "Journey to the Westward" and the new "red Chamber" to meet with us, and the new "Shui Hu" and jizhong version of the new "West Tour" has also been ready to go; In addition, the remake of the film's "Myth", "mobile" is also broadcast, and adapted from the previous classic TV series "Goodbye Sunny", "  Never die of the airwaves, "Golden Wind and Rain Love", "together to see meteor shower", as well as according to Jin Yong, gu long novel adapted from the "Play N Generation" of "Days to Slaughter Dragon", "Meteor Butterfly Sword" occupy the screen. In addition, there are many "second generation" is in the creation, including the new "also Bead Princess", the new "vast and always Love", the new "great times", the new "Liang Jian", the new "will love to the end" are in the intense filming, new "Sea Rock Trilogy" also in the post-production.  By the time these works appear, the team of "second generation" will grow stronger. "Word of mouth" can not go beyond the previous work as opposed to the "generation" of classic works, "The second generation" changed actors, directors and other creative team, perhaps also changed the title, but do not change the structure, do not change the main character settings, only in the details of the processing in front of different, so inevitably let the audience to compare. " Two generations of TV drama between the best of the Bad, starring who more vivid and other issues, are very concerned about the audience. But the reporter found that these "second-generation"Although the work received attention, the ratings are good, but in quality, word-of-mouth, rarely beyond the original. Take the local channel hit the "Golden Wedding wind and Rain Love" as an example. A careful audience found that the "Golden Wedding wind and rain Love" in the "Golden Wedding" in the couple "noisy" of the play, become more quiet and more peaceful. Loyal fans of Golden wedding said they didn't understand the change. In their eyes, "Golden Wedding wind and Rain Love" tells stories from ordinary people's life is too far away, and "golden Wedding" in the Shi and Wenli, but can for pots and pans, trivial life trifles noisy, "very have life breath". In addition, many viewers believe that whether it is the love story of the hero beauty of the play or two people after marriage, are very much like the TV series "Passion Burning Years" in the stone glorious and chuqin, but upright than Shi Guangrong more culture, this doomed to upright and Schumann "noisy".  Has the audience regrets, "The Golden Wedding wind and rain Love" actually is not like "The Golden Wedding", but is more like "The Passion burns the time" the Enhancement edition. In the embarrassing situation of "second generation" of course more than "Golden Wedding wind and Rain Love", other TV dramas also more or less encounter the audience's criticism, even like the new "red mansions" that caused a steady stream of "thunder" sound. The reason, a senior TV man told reporters, for the audience, the "second generation" has a market, because the first hit has played a good foundation, but the ratings do not mean that the audience like, "This is because the story of the excavation is difficult to get rid of the limitations of the first play, on the other hand because the audience has a ' The love of the audience psychology, like to see different stories. "This argument has been recognized by many viewers and netizens. "Generally speaking, we always look forward to the sequel, but many of the ' second generation ' gives a feeling of wool," said Ms Wang. "Netizen's statement is more sharp:" Why clap and clap, it is superfluous. "The most can not stand the creative say anything beyond the classics, this is clearly an impossible task." Why not? In fact, I do not resent the remake of the TV series, some characters once become a classic, it is difficult to be forgotten, even if not beyond the classics, at least to let people can accept, if not, that would rather not pat. "Traceability" want to lazy and lack of creativity caused by "the second generation" drama "The Struggle" in the red after the sudden halt, director Zhaobaogang said at the time: "The sequel to make as good as before the applause is difficult." The "second generation" of the "two generations", which is now crowding together, is true when it comes to the front, but the sincerity of the producers and creators seems to be worse than before. Earn the eyeball, but hit the brand, in fact, not worth the candle.  But why do creators still cultivate "second generation"? Reason one: The remake is easy to attract eyeball new "Liang Jian" producer Feng Weiwei's claim represents a lot of "drama second generation" film Side View, "Now the competition is too intense, what can attract the audience's attention, the remake of the hit play is undoubtedly one of the methods, we do not have to spend so much time to explain to the audience what we do, in the attention of, the remake has taken a head start. "It is clear that the commercial value of the hit show is the" inborn "power of most of the remake. Hunan Radio and Television Group Production Center Director Yi Yi admitted that this way is very flattering.  "All TV remake of the TV series without exception is once a hit drama, are tested by the market, whether from the brand hype or follow-up of the market operation have original play incomparable advantages." Reason two: Reduce the risk of saving money and labor there are TV critics said, for the film side, remake the classic works save money and effort, "we can not fire a TV show, their hearts are not bottom."  The studios chose to do so to reduce risk.  Qinghai TV Program Broadcast department concerned personnel also to the reporter simple analysis of the "second generation" red fire reasons, "the remake itself will have a certain audience base, after the remake into the new elements can attract new audiences, more easily bear the high risk, the TV station is willing to buy a remake."  However, not all television stations have recognized the "second generation" of the market, there is a reluctant to give the name of the film to the reporter revealed that the encounter "second generation" will indeed pay more attention to a little, but only the whole level of the play is higher than the circumstances will consider buying. Reason three: Do not innovate on the same time, there are professionals who admit that the remake is not creative performance.  Northwestern University radio and Film and television department professor Zhang Ali, said in an interview, the remake shows the flood of original resources exhaustion, the writer has not been in innovation, "blindly follow the trend, imitation has occupied the mainstream of the market, which will inevitably lead to the loss of the original market." "Lai", "a remake of The King": good technical means is beyond the old version of a magic weapon, Hong Kong director Lai with his remake works "Goodbye Sunny Day" came to Guangzhou to do publicity and received this reporter's interview. Besides remake his own work, Lai also remake "New Friendship Priceless" and is filming "Farewell to the Sunny Day", which let him have a "remake King" title, Lai to this very helpless: "I classic things everyone love, will be a classic reproduction is a very wonderful thing." (A lot of people say you're the "remake King" like Jizhong) how can I and jizhong? People are rich and powerful, are big production, we this kind of remake is purely affordable, so that viewers love to see. "For today's television drama remake The current situation, Rai that a good story can withstand repeated, repeated the remake, but also blushes film and television has been caught in a state of weakness." "Why are there so many remake dramas on the market?" First of all, the original film is really too classic, to the audience left too deep impression. Secondly, it is also true that the film industry into a kind of fatigue, when you do not have new ideas in the creation of the time, will go to seek a good old theme, to play again, this is the film and television industry will never change the law. "Most people think it's the hardest thing to get ahead of themselves, but it doesn't seem to work on Lai:" There's nothing to surpass in the remake of a TV show,Mainly the present technical conditions are completely different from before. ”
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