SEO can not do abnormal things and reasonable is the right path

Source: Internet
Author: User
Keywords SEO

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The ancient Chinese Cloud: "melon field is not satisfied, Lee under the crown", meaning that "passing the melon field does not mention shoes, so that others suspected that they steal melons; A gentleman should be cautious in his life work, and take the initiative away from some controversial people and events to avoid unnecessary controversy.

The Melon field is not satisfied, Lee under the Crown is great wisdom

In fact, SEO and website operation also must pay attention to "melon field is not satisfied, Lee under the crown", can not do abnormal things caused by search engines and netizens unnecessary misunderstanding. Because you do the site is for people to see, the more concise and clear, so that users and search engines easy to understand your site content (service), do not search engine spiders and users around Halo, ambiguity is crucial.

This is not alarmist, Mushroom Street CEO Chen in the know to answer the "mushroom Street in the identification of the contents of the letter" said: "Suspicious user behavior must be different from ordinary users, long-term active users, behavior patterns are convergent"-this principle is fully applicable to search engines and Web site operation process. "

On this point, Zac in his "SEO actual password" in particular to remind the Seoer said: "The reason why the site to do SEO is one of the reasons for the search engine faster, easier to extract the content of the site ... SEO to do is to minimize the workload of the search engine, so that the content of the search engine in the eyes of direct and clear, consistent with the general. Doing strange things on the web, search engines are either confused or handled in a weird way.

Zac Two examples, one is some seoer if a domain name within a few weeks SEO do not go up, immediately change a completely do not lap side of the industry to do the site, this will definitely let the search engine and users make dizzy, so a few back down, you this domain name will be the search engine with the original old users into the league How to do is very difficult to get search engine and user favor, at this time it is you who make dizzy.

Zac Another example is more extreme, you know, ***.com and www***.com in the search engine eyes is two different sites, but generally, whether the search engine or the general user have established that the two domain name should point to a website, Someone to make it into two different sites put on a very different content, so the abnormal things will only search engine confused, so abnormal things on a website appeared more, it is easy to cause the search engine suspicion: You this site is an abnormal site, into the league.

If the search engine and users in the eyes of the alternative (suspicious or untrusted site), was into league, the trouble is big. For example, Baidu, "Search Engine Optimization Guide 2.0", listed a new definition of Baidu cheat form: "The use of normal web site (lax management) loopholes, black sites, secretly put on cheating content, through the search engine to obtain traffic, and use Trojans to steal user information."

It can be imagined that, although Baidu can recognize such cheating, but according to common sense, it is difficult to ensure that Baidu does not doubt that you are not for what interest to do so-because it is your own website problem! Maybe it's time to wait until the cheater shows off more, or you keep complaining, and then the Baidu will monitor the analysis by other means. , with other precise evidence to prove that you are truly innocent. Can you know this before and why?

Also, some seoer stressed that "SEO details to Win", the site to achieve the ultimate SEO, and even to the point of exceeding the sense of reason, the result becomes "SEO details system failure." For example, there was a new website just 3 weeks before, listen to people say pseudo static page is conducive to SEO, immediately put their own web site dynamic page do a pseudo static processing, the results of a few months later, the original has been included in the homepage of Baidu site is still in place, only a homepage, In Baidu know how to ask what is the matter.

This is also an anomaly, in common sense, no one will be online after the site is specifically for pseudo static and the revision of the processing, search engines can easily be able to determine that you do so is entirely for search engines to do, such SEO results will only be counterproductive (not to mention in the search engine new station during the examination period of the site). Because search engines identify the highest standard of cheating is: "If there is no search engine, you will not do it?" or is it just for search engines?

Referred to a company to do the station group, the name of a different individual registered n multiple domain name, large whole "content is just meaningless interspersed keyword" "Copy collection Pseudo original" and "hair outside the chain." Not that you can not do station group, such as Baidu, a wave, a fox, etc. are "aircraft carrier formation," the large-scale station group, but their website registrant and the beneficiaries are clearly marked is my own family, give people and search engine to trust. Just imagine, if the hospital website (or machinery sales site), even if the two cheated the search engine, but the intention of the patient (intention to customers) if you see is a personal site, the heart will be very practical?

And some SEO site editor in order to attract more eyeballs, the pursuit of "language not surprising oath endlessly" to the point, such an abnormal search engine is not detected, but users can see it, the result of this unreasonable propaganda is counterproductive.

  

This kind of marketing originality, use Kunming to say is "too tube person!"

The best example is a hospital website. One side to work "the promotion of creativity, so shocking the title tag (to promote creative) writing to attract the eyeball is attracted to the eyeball, but only to play the counterproductive propaganda effect, the whole hospital was criticized by the national netizens scolded dead, but also talk about what to promote sales, mold the brand reputation of the hospital!

Therefore, SEO is not only understand the principle of SEO, as long as proficient in code, according to the textbook Standard SEO operation on the OK. "Kung Fu is Beyond poetry", Seoer also need how much to understand a little "melon field is not satisfied, Lee under the crown" such as the necessary social life common sense, will not make strange seo abnormal behavior, let search engine suspicion, let netizens hate, just may really play to better promote the purpose of the website.

In short, whether the site is SEO, or the day-to-day operation of the website, can not be too unconventional-unconventional is not equal to innovation, even in the name of SEO does not work. That old singing good: "Flat light is true", but to really make the site "flat light is true" is really extraordinary, know some social life common sense, more from the user point of view is essential (this article by Gouyn12 original starting, copyright, Wenzing, Reprint, please indicate the source http://www.gouyn12.com/seowd/332.html in the form of link.

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