SEO blog brand Dream in the end reality does not

Abstract: Most seoer set up SEO blog purpose is very clear, words to speak to the distance through the blog to show their muscles (professional attainments), to undertake SEO orders, and then to shape the industry visibility, to create their own personal brand, and gradually achieve a career development of a virtuous circle day

The vast majority of seoer set up SEO blog purpose is very clear, "words to the distance"-through the blog to show their "muscle" (professional attainments), to undertake SEO orders, and then shape the industry visibility, to create their own personal brand, and gradually achieve a virtuous circle of career development--"who do not know Industry visibility and rolling in the SEO order both.

SEO blog brand Dream in the end reality does not (network picture)

This theoretically, completely feasible, Zac said: "The essence of blog marketing is to fight for the industry's right to speak." Not to mention the success stories of Zac and others.

But "the direction is always right, the road is always wrong", practice down, we only found the ideal distance from the reality too far, "every bitter forced seoer, have an SEO blog" is the most true portrayal. It is the best result to receive two or so few SEO lists (or soft paper lists).

The reason for this, some people say is "SEO blog too much, the competition is too intense." In fact, so think of people, precisely because of their own SEO blog has not been good enough, not their own insights, but also lack of their own unique style, so the competition is slightly more difficult to adapt to the storm.

As we all know, now SEO blog stereotyped, are the preferred domain, 301 jump, custom 404 page, Anchor text link and Baidu algorithm changes these well-known dongdong, even "copy collection Pseudo original", and many people's blog "Loose, fishing", a long time does not update, Even if there is no competition in such a blog, you can not stand out.

Therefore, do not be ambitious, talk about what to build brand awareness, "fight for the industry discourse." First of all, to consolidate the foundation, and constantly improve their professional level. Confucius said: "Do not suffer people's ignorance, suffering it can not also." You only have to improve your professional level, it is possible to talk about "fighting for the voice of the industry" problem.

From this perspective, blog Marketing awareness can not be too strong, the greater the hope, the greater the disappointment. Blog is a self-learning, improve the shortcut, and constantly record their own learning Zac and other industries in the experience of the article, and constantly in the blog to sum up their own experiences of SEO actual gain and loss; With the times, not limited to the SEO technical details, and gradually form their own unique SEO strategy concept. Over time, your professional level will be improved, self-confidence will gradually improve.

Moreover, this has its own unique personality and insights of the content can inspire, adhere to, will be spread, will gradually establish a certain degree of visibility to-it is so do not pursue the utilitarian purpose of the blog attitude, can be further marketing. "When the content on your site is useful to users," says Baidu's Search Engine Optimization Guide 2.0, users will recommend to others, the recommended form may be various: Instant messaging tools to their friends, in their own frequent forum reprint recommended, blog very solemn introduction, on their own website to do links recommend and so on. This kind of marketing method is also the experts have tried to "learn-oriented marketing" method.

In fact, every connoisseur has ever had such "now learn to sell" the learning-type marketing stage, Zac is through the continuous blog content writing-he constantly from overseas seo everyone there to learn, and then practice, and then use their own language to sum up sharing, and the husband has also been in Baidu know constantly answer netizens questions, teaching and learning, In this way, improve their SEO ability.

Therefore, SEO bloggers must change their blog concept, based on the reality, not extravagant talk about blog marketing (to create brand awareness), SEO blog as their own to improve the level of business means. So stick to it, brand awareness will naturally come.

This requires long-term persistence, not only we write blog "Learning Marketing" needs a certain amount of time to be effective. Moreover, simply to build brand awareness, the brand is the user identification and goodwill of the accumulation of precipitation, it needs a long time accumulation of precipitation-even the weight of the blog also need such a long period of precipitation accumulation, in order to truly stand out.

Baidu "Search Engine Optimization Guide 2.0," said blushes: "A Web page can be ranked in front of the search results, ' origin ' is very important, if (the page) from a site with a higher weight, that row to the front of the possibility of greater, conversely the smaller."

Admit reality but change the weight of the blog from now on

Perhaps we now blog weight is very low, their hard quality originality is often overlooked by search engines. But even so, we must start from now to continue to high-quality content, "not fine, not moving" attitude, so that search engines can not ignore their own blog, cultivate their own blog weight from now on-because the blog weight is also an important brand of blog logo.

In addition to the full and valuable content, you must now consciously develop your own unique blog style, it's easy to tell the difference between a different person from a similar blog, which can be an excellent style of laughing and cursing, a sharp insight, or being honest, Excluding attitude.

A few days ago, a friend to me to exchange links, I screenshot to tell him my blog was down the right of Baidu, fear will affect his blog (because too many people are in order to change the link and change the link, be harassed, I generally use Baidu to give me this reason to stall), but his answer but let me surprised, he said: "Not afraid, change it, My blog Baidu seconds to collect, perhaps can help you.

I remember this matter to this day, and naturally I remember his blog-because he is different from others, more people came to see, said, that even, avoid the less, lest their blog loss big. But the friend thought, "in this case, I can do something for you."

Such a distinctive "sincere exchange of sincerity, heart exchange Heart" practice as long as stick to it, not only will not suffer, but also can form their own different from the unique reputation of others-martial arts not outstanding timely rain Song Jiang is such a water park Liang Dragon's head.

Finally, ending with a Zac, it illustrates the great power of "learning marketing" and the reason why more people fail. More of that kind of "fierce competition, SEO blog has no future" argument, more in order to find excuses for their own failure.

"I write SEO every day a blog, my wife has asked: ' You put these actual skills to tell others, not afraid of others to rob your job? ' My answer is: ' The vast majority of people who look at it will not really go into practice '.