SEO should note six ways to improve the user experience

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Website optimization process, often we in order to pursue rankings blindly optimize the experience of the search engine thus ignoring the user experience. This is done even if there is traffic on our site is not good, I believe that the search engine will be more after the user experience and k off these sites, or because of poor user experience and be discarded by users. Do not remember who has said that doing SEO is to do the user experience, the visible user experience how important. Today we discuss the site optimization process we can improve the user experience:

One, the website opens the speed

1, Server Selection

There is a 10-second rule on the network, 10 seconds can not open the page, 90% of users will choose to leave. This is a bit exaggerated, not absolute, but who would like to wait for a few 10 seconds or even a few minutes? The speed of the visit and the performance of the server is very relevant, we do webmaster is reluctant to invest money to buy a network of space, then at least to buy a second-rate space. Compressed your ASP, PHP, HTML, shtml files, although it will occupy a certain server resources, but the Web page compression rate of up to 75%, the tradeoff is very cost-effective. Generally speaking, open gzip compression, the Web page open speed significantly improved, is very conducive to enhance the site user experience.

2. Picture

Put pictures on a dedicated picture server, such as Barbie beans. And the big picture on the page should be avoided. Improve access speed is the key, the full picture of the site is not friendly to search engines!

3. Technical

Through pseudo static technology, not every visit to the dynamic reading from the database, solve the site's own technical problems caused by bugs. To improve the performance of the site.

Second, the site beautiful, reasonable

1. Simple atmosphere

This does not say much, people like to have face, the site must have face, the site design beautiful, the user will naturally stay. If it is not pleasing to the eye, users are guaranteed to leave immediately. Good Web style gives users a good mood to browse the site, can enhance the user experience.

2, in line with user reading habits

Conform to the website commonly used to the user's reading habits, not unconventional. The level of the column: up to no more than three layers, clear navigation, the use of Javascrip and other technologies to facilitate the expansion between the levels. New open window: Minimize the new open window, to avoid too many invalid Windows, set pop-up window shutdown function.

3. Professional

such as legal Declaration, website record, complaint service and so on these pages must do professionally. also has the website Authority attestation, the service guarantee all manifests. To make users feel the professional nature of the site, such as the formal, so as to improve user trust in the site.

4. Reasonable Advertisement

Advertising should be appropriate, not everywhere is advertising, do not play window ads, which will cause user aversion. The content of the advertisement is best also can meet the theme of the website, so not only your benefit, also useful to the user.

Third, the website Security Trust

Open your Web site suddenly pop-up a browser interception, the site has trojan virus, then your site on the bad, the optimization is in vain! In addition to the interactive website, note that security and privacy provisions can reduce customer concerns, avoid disputes. There is a firm to deceive customers, some download links do not download, there are to encourage users to click the result is the link to the ads and so on these deceptive user behavior, when you cheat difficult to let users in trust you.

Iv. website content

1, rich content, original content

The site must have a rich content, but also high-quality, original. The original content not only enhances the search engine experience, but also enhances the user experience. Users found on the Internet are the same thing, but can go to your site to find other things, can improve the trust of the site. If there is no time to do too much original so it is best to depth pseudo original article.

2, although the key words say keyword density can be in 2%-8% appearance, but do not deliberately to achieve this value, should be based on the readability of the article, reading habits to arrange keywords. At the same time focus on the keyword is also, not everywhere is bold font, so that users disgust.

3, the site within the chain

To add the article "last" "next", or related articles, as well as "the user also browse which articles" and other methods to add the chain to the article, the full use of traffic, to avoid the rate of visitors jumped. Recommended articles, wonderful articles and so easy to change the loyalty of users.

V. Interaction

1, customer service, instant Messaging tools

If you are an E-commerce site, to provide products and services for customer service, then we should be on our web page to improve the user's online information function, and stay online. Arrange hospitality staff for your customer service, or when users have problems can not find a place to solve, asked questions no one answered will reduce the user experience. Other types of Web sites should also allow users to quickly find webmasters, or message.

2, registration, form filling

Easy registration, users do not like trouble, the simpler the better. Another user to fill out the form should be validated, to the user friendly tips, do not wait for others to post a large pile and then submit you say failure, if I encounter this site only to run quickly.

3, top posts, comments, messages

Through the interaction to stimulate the user's interest, so that users like the site, will be able to visit their own website. To know that the interactive content can really let the user to mention the interest, with the voice of the place naturally to the user's psychological suppressed the strength to dissipate.

VI. Survey User Experience

Can be used to vote or contact users of the site to investigate the user's experience, their own judgments will inevitably too subjective, have a certain amount of user can be in-depth users to see how they feel the site, how to improve, so as to improve the user experience of our site.

There are many ways to improve the user experience, the key depends on the summary of many people, good for the sake of users. Do SEO While noting the importance of user experience, then our optimization work will be better. The literary talent is limited, has the mistake place to forget everybody forgives. This article by the Optical Network www.glasses234.com creation reprint please famous

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