Sky adds entertainment content to rival Netflix and LoveFilm

Recently, according to Sohu reported that the live TV application Sky has released a Sky go update. The app enriches the content of the TV programs available to iOS and Android apps, and allows users to watch sports, movies and life channels on demand, bringing a new viewing experience for the vast majority of users.

Sky Go adds content to Sky Movies and Sky Entertainment, including the popular Sky 1, Sky Atlantic, Sky Living and Sky Arts 1 channels. Subscribers can watch Sky Atlantic's "Mad Men", "Vice President" episodes, watch sporting events on eight dedicated channels, watch "Rio Adventures" and "X-Men: First-world" videos anytime, anywhere.

Sky Go is intended to contend with a network of competitors such as Netflix and LoveFilm, which offer low monthly content services via cable TV, gaming consoles, smartphones and tablets. Sky hopes that if subscribers can access the content provided by the set-top box through consoles, iOS and Android devices, they will not be in the arms of their competitors.

The Sky go Android only supports a handful of devices: smart phones, not tablets. The former only supports HTC Desire, HTC Desire S, HTC Desire HD, HTC Incredible, HTC Sensation, HTC Sensation XE, Samsung Galaxy S and Galaxy S2. The iOS version also supports the ipad, iphone and ipod Touch. (MK)