Some key elements of SEO in-station optimization with examples

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Recently friendship to help a friend of a website to do optimization, why say friendship, first of all, they are not professional to do site optimization, but usually do a few small stations, do some site optimization work, can only say that they are half a bucket of water bar, not very professional. Plus their friends, there is no effect is not a big problem, hehe, just get a get first. Friends of the site is a catering business enterprise site is a canteen contracting enterprises, mainly in Ningbo local schools, factories, enterprises, such as canteen contracting business; at ordinary times he himself is more pay attention to the network this piece, so the company site early did, but get to the site, At first sight or to this site a little startled feeling.

First of all, the site's art is done well, because he specifically invited a website production staff (estimated more biased art) in the company specifically responsible for the site and other matters, but in the optimization can be said to be really nothing, first to analyze the main problems of the site:

1, the title of each page of the website is the same, Khan.

2, the site is dynamic page, there is no static, enterprise information and other information class content is the kind with parameters.

3, keyword,description and so on each page did not add.

4, the site within the chain basically did not do, some internal "your location" and so did not have links, the various pages related to the key words did not point to another page.

5, there is some unreasonable column settings.

In order to solve these problems, we first make a step-by-step adjustment, and do the following things:

1, the first of course is to determine the site's key words, according to the key words to reposition the site's column settings and layout, after analysis, finally to the site set a "canteen contract", "Ningbo Canteen contract", "professional canteen contractor" and other keywords, of course, there are some other keywords, and intend to put on another page for optimization.

2, rewrite the site part of the program to increase the homepage, information page static module.

3, for each page to write the title Keywoeds description content.

4, for each page related keywords have done within the chain, pointing to other keywords in the site page.

This process is worth mentioning and Google's pagespeed plug-ins, use this plug-in to score the Web page, and then according to the plug-in to give the optimization suggestions, such as using caching, open gzip function, compressed CSS, JS and other files, there are also picture files, Can make the loading speed of the page increase significantly.

After 2 days of hard work, basically finished, site all page J static, page title, keyword, description all are aimed to optimize the keyword rewrite, brother page within the L-chain is also basically done, according to pagespeed instructions, optimize the relevant css,js, pictures and other documents, to here, Site optimization should say basically finished, the first step should be completed, the next is the second, looking for some high-quality links, and then do some external links, this article by the www.jhcygs.com webmaster feeds!