Star Morning urgent then founder Chen Ping: Hanhen from the house urgent sent out

In March 2012, a "corporate dissolution" message by the founder Chen Ping, a courier company, was rumors in the industry. Known as the creation of "Cloud Express" star morning anxious then three years time will collapse, causing the market for a moment sigh.

Yesterday, the star morning anxious chairman of the board to convene shareholders to discuss the next step of the morning emergency strategy. Reporter learned yesterday that the company's network has not yet been restored, some franchisees have started their own way out, at the same time, some of the Beijing franchisee has been ready to launch a class action.

From the past two years, the market and there are no lack of exit, last year, one of the four international express DHL announced the withdrawal of domestic express industry, earlier, the Shenzhen host Express also closed the way out.

On the fifth day after being exposed to "run away", the afternoon of March 10, has passed "know the destiny" of the age of Chen Ping to this reporter detailed the star morning is how urgent is how from the shiny "cloud logistics" platform to today's "closed" vortex.

At a café in Wangjing, Beijing, March 10, Chen Ping wears a casual sweater and meets with reporters on his shoulder bag, which doesn't look like an age of destiny. It was the first appearance of Chen Ping after the "escape" controversy.

Rumors of a "getaway" alarmed friends everywhere.

Beijing News: Did you read the rumors of Chen Ping's escape message on the Internet? Everyone says you're missing. Why don't you want to come out and face the public?

Chen Ping: I have heard that the text message is not my hair, but the content of the text is really my talk with the franchisee staff, content is true.

But I did not run, and have been dealing with all sorts of matters concerning this matter. ON THE cusp I feel I don't need to come out, this will only make things more and more chaotic. I never thought that things would be so big, my friends all over the world have not contacted for decades to call.

Beijing News: Xin Feihong said you take more than 200,000 of the payment, emergency transfer of equipment?

Chen Ping: This is a misunderstanding. In fact, the South China company in March 1 to the Xin Feihong employees paid wages, but did not give the star morning rush to the staff, by March 6, 7th, the Morning star of the staff on the riot. As a result, a star in the morning of the senior executives sent to the 180,000 yuan customers in Dongguan owed, their own star morning rush of wages hair. Then Xin Feihong a look at the money on the account is not, guess is not the volume ran, caused a misunderstanding.

Mortgage, car loans more than 3 million

Beijing News: It is said that now from the legal sense, Xin Feihong is not a star morning rush?

Chen Ping: At that time, with the contract signed by Xin Feihong, it is said that after paying off their 37 million debt, all the assets of Xin Feihong are mine. The last item of the contract also reads: The company shareholder meeting approves the entry into force. But the shareholders of the Morning star didn't agree with me. I took 22 million to put in, to the personal name lent Xin Feihong, to help him also debt, to the present contract although signed but not effective, from the legal sense, Xin Feihong does not belong to the star morning rush.

Beijing News: The shareholders did not agree, you take your money into the, then how to think?

Chen Ping: The company shareholders do not approve, I will gamble on my own, as a personal identity and Xin Feihong signed a contract. I was thinking that if the merger is successful, I will apply to the board again, and convince the board to make the merger open, up to the company level, Xin Feihong will certainly not run, I was anxious for the star to do a big good deed, the company again the money back to me personally. If I fail, I will take the responsibility for the money I have invested, and I recognize it.

Beijing News: Everybody says Xin Feihong is the last straw that crushes Chen Ping, do you regret now?

Chen Ping: Since you bet, you shouldn't regret it. But if you give me another choice, I will do it when the money is more plentiful. Regret that I did not do it when the conditions were fuller.

Beijing News: Now the employee's arrears, the franchisee's debt treatment how? How big is the funding gap?

Chen Ping: It's beginning to calm down. I mortgaged my house and my car and borrowed more than 3 million from the bank. We are not saying that the money is gone, there is a big hole, I am now a triangular debt, I took his franchise and security, he took my purchase and goods, there are some fines, the system of deduction, after the total is flat. There is nothing left to lose.

Beijing News: What is the current plan for the company?

Chen Ping: I hope to resume operations as soon as possible, the general meeting of shareholders discussed the current problem with franchisees, customers before the debt, these bonds will be cleared in this month, debts hedging is flat after the whole, there is no funding gap.

The morning of the Star Emergency Plan transformation, the business we will transfer to other partners, has been talked about, further finalized in Thursday. Other outlets will begin to do agent collection business.

Hanhen from the mansion.

Beijing News: Now many people question you, say you are too radical, do you think?

Chen Ping: I think the view of the spectators, these comments I can accept.

In the house rushed to send 2008 years of that transformation, from the traditional logistics to express, it should be a bit too drastic, now everyone thinks my direction is right, but everyone did not keep up with me. I personally ran too fast, when I turned back, my team did not follow, so the war must fail.

At that time from the family staff pressure, investors are dissatisfied, home urgent internal contradictions erupted, coupled with the financing of unsuccessful and financial crisis triple pressure, I hanhen from the house urgent sent out. At that time the hate is to hate others, how these people do not understand me, do not support me.

This is also hanhen, this time hate themselves, hate themselves too China.

The Beijing News: from the house urgent send out, to two times to start a business to face the huge dilemma, if this morning the star rush to pour, what are you going to do?

Chen Ping: I will not leave the industry if the morning Star is anxious. 1993 I returned from Japan, the concept of logistics delivery to China, more than 20 years I have been in the express logistics industry to fight, the first proposed Cloud Express, landing with, the first attempt to proxy collection model, I watched China Express logistics industry from scratch, feelings too deep. To give up, this is not my Chen Ping's life, even with other people I will not leave the express logistics industry, I will always work to the end.

The future platform must be straight camp

Beijing News: The morning of the sudden crisis, many people think that you have to join the mode of control, do you think the franchise system is also suitable for the current market environment?

Chen Ping: In any corner of the world, do not have a join mode to do express logistics, but in China, but also to do with the franchise mode.

First of all, China's culture, we better be the chicken head, not the Phoenix, we all want to be the boss, own a small shop are very fulfilling.

Second, in China, people's income level is low, so he used to consider the cost of courier, the price is very sensitive, only to join the way to meet your low price service level.

But this pattern also has the very big problem, is the fluidity is big, the service is unstable, very easy to appear the problem, this is the Chinese express industry future needs to solve together. For reference to the foreign KFC McDonald's franchise experience, all the house is my rent, if you join the business does not meet my requirements, I will immediately drive you away, the next come in, so the Future express join, the platform must be straight battalion, so that the right to speak.

Characters

Chen Ping 20 Express life

Express industry man, home anxious to send the original founder, more than 50-year-old Chen Ping two times venture nearly failed. As the father of China's private courier, Chen Ping led the morning of the star Rush is China Express industry transformation Road in a sample.

In Taobao start encounter resistance

1993, returned from Japan to study the return of Chen Ping founded the first domestic private express enterprise home urgent delivery. This time, Chen Ping tried a way that he called "Cloud Express", to direct customers, join the network open platform to achieve the national distribution of goods. Soon, the model was favored by Alibaba, Ali shares in 2010.

Taobao platform is almost all of the private courier company's survival, as long as you can get a piece from the company's survival and expansion is not a problem. But even with Ali's support, a year later, the star morning nasty Taobao business has not improved.

"I found a stumbling block, Taobao a lot of sellers is a four-pass one (Shen Tong Express, Yuantong Express, in-pass courier, Huitong Express, Yun-fast, as well as Taobao sellers are four to a franchisee, his goods will not be sent to the morning rush, and Ali has no control of logistics. Our customers are actually our opponents, how can we fight it. "Chan said.

Transition to a more deadlock

Chen in describing his character has used the word "fickle", in the march of Taobao blocked, Chen Ping quickly adjusted the train of thought, decided to turn to the business, began to Jingdong, when, Amazon, where guests, a number of shops and other large businesses closer.

But once again the entrepreneurial Chen did not keep up with the rapid development of the pace of electrical business, the electric business in the promotion of PE, the speed of development has exceeded the imagination. After obtaining a large amount of investment, the self-built logistics has become the core issue of the electrical business, and the large electric dealers have built their own logistics in the core cities.

"The market has changed. Where did this happen when I was in the house? At that time the market cut into a few paragraphs, I think E-commerce is also the case. "Chan said.

Re-transformation miles

Consumer-to-consumer not, the Business-to-consumer also was built logistics block, set up more than two years in the morning of two attempts in the capital loss of serious, more serious is, still do not know where the living space.

Chen Ping's "fickle" character is reflected again, but this time his movements look like "desperate". This time Chen Ping is looking for agent collection business. In supermarkets, convenience stores, hotels set up Agent collection courier points, and then by the company quickly receive goods, sorting. At this time, Chen Ping valued the South China market, a fine chemical company Xin Feihong.

In Chen Ping's research, Xin Feihong in South China can do that day hand, east China next day, after taking goods distribution capacity, distribution ability is very strong. Chen Ping hopes to open a proxy collection point on the basis of the Xin Feihong platform.

But unlike the last time to turn to the consumer, this Chen ping in the background without the support of the Board to gamble, to individual name and Xin Feihong signed the agreement, and help Xin Fei Hong debt. But the acquisition has not yet succeeded, and the tightening of the capital chain makes sink miles.

Newspaper reporter Somaly Intern Lou Sailing

Related reading
Chen Ping: This time I hate myself
Chen Ping: 20 million of the investment to do 40 million things
Chen Ping: Transfer to express agent for collection shop