Talking about the customer maintenance in the website construction

Source: Internet
Author: User
Keywords Website construction

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"In Business word business" is China's spread of the Millennium commercial "rules" and "moral", in the process of doing business is to follow the rules of the business and routines, in other words, "All to make money for the highest principle," so the businessman in order to make money for business to earn the hand can disregard some of the common rules of life to achieve this goal. However, while business is bringing efficiency and purity to businesses, but inevitably brought a lot of negative effects, too much to make money as the first criterion, so that both sides of the transaction is too single, too simple to do things, many situations under the human disregard, resulting in a lot of inevitable losses.

For example, in the Internet many businesses in the construction of the website, many companies and Web site construction company's relationship is the role of customers and service providers, enterprises need is to quickly get the site they want the "target", and the website construction Company is the rapid completion of the order to earn the money, The two sides reached their respective needs and objectives to declare cooperation concluded.

On the surface, there's nothing wrong with the process, but it's really you will find that this too pure business relationship is not "the best model", it will lead to as a profit-making site construction companies lose a lot of hidden business opportunities, so that companies in the market competitiveness and living space because of this "pure" and is greatly compressed , causing them to miss many opportunities and give them to their rivals in vain. In fact, we often say that there is nothing wrong with the word business. Only this mode of cooperation is not perfect, really want to do business to achieve a certain extreme, to achieve greater success, it is inevitable to grasp the business behind the business "road", seize the site construction in the early, medium and late stages of the maintenance of customer sentiment. Only by grasping and using the maintenance of hospitality, can we make the business more smoothly, do more, by a customer to get more customers behind him, to achieve greater success.

First, the early orders: the use of professional to enable customers to obtain a sense of trust

In order to allow customers to choose their own, successfully take orders, website construction companies need is to use professional attitude, professional skills, successful cases to demonstrate their all-round in the field of site building in the strength and qualifications, which can allow customers in a relatively short period of time to establish the trust of the company, Deepen their reliance on this potential partner, thus contributing to their final decision to finalize cooperation. This is the pre-order network construction company to do the work, so that customers have a full range of trust, so that the two sides of the cooperation to form a fixed and stable relationship, to carry out follow-up cooperation.

Second, the middle of the order: to make customers satisfied with the attitude

As a website construction company, in the process of implementing orders, we should avoid some common "indifference" to customers, or even the customer inquiries show "impatient" or no answer. For customers, the feeling of the partner attitude will directly affect the feelings and views of cooperation, these feelings are also on the network to build a comprehensive view of the company and the important part of the word of mouth, to the future from customers here to get more recommended customers, it is necessary to achieve the company's good image and service attitude, Not only in the absence of orders, so the order implementation process of service attitude needs to be put in place.

Third, the late order: use a return visit to enhance the company's reputation

After the completion of the order of cooperation later, for the customer is to receive the site finished trial run and inspection of the important period for the website construction company is to use after-sale technical support and services to enhance the user's view of the company, enhance the company in the eyes of the customer image, to obtain a good reputation important opportunity. Therefore, with positive and serious, responsible, help customers solve difficult problems in a timely manner to treat customers, using a return visit and other ways to enhance the company's reputation, and then by virtue of Word-of-mouth to achieve the company in the customer friend recommended marketing purposes, for the network to build the company to bring more potential customers. This is just as the classic theory of marketing says: "Behind every customer, there are at least three potential customers." "The key lies in how you grasp, the maintenance of the customer to do a good job, successfully from a customer, mining to more potential customers, which means you can in the increasingly competitive network market to maintain the lead in the competition with rivals in an invincible position!"

This article is from Shanghai website Construction www.bingoidea.net Reprint reservation.

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