The Electric business website favors the Lamp Heron social Media Marketing Solution

Guided sales, by http://www.aliyun.com/zixun/aggregation/37605.html "> E-commerce Marketing Department as the focus of the 2012 marketing approach." Major E-commerce sites are exploring social media marketing, two quarters passed, the effect is very obvious.

Most of the E-commerce sites we interviewed were 57% from email, 20% from paid search, 17% from social media such as microblogs and space, and the proportion is rising. From the perspective of the overall advertising industry, the overall business of advertising agencies are gradually closer to social media.

We interviewed as the domestic social media marketing leader Enterprise, the CEO of the Liang, explore how E-commerce enterprises through micro-blog, QQ space to win new market.

Liang said that the lighting Heron Network has been from the product level to help the site quickly into the social media and open platform system. Product level Marketing is a matter of once and for all, of course, the official micro-blogging operations and other needs of the labor costs are very large ancillary operations to match. Light Heron has social login, social commentary, invite friends, recommend friends, share plug-ins and so on a package of solutions available to the site owners. Take an example of the latest social commentary product: how he works:

E-commerce website, just want to add the product of the social commentary of the Lamp Heron NET in the product display page. You can communicate with your official microblog account, increase the amount of content in the official microblog, and reduce labor costs. Through the user's comments and sharing behavior to the microblogging and other social media friends to produce interest in commodities. Liang said that in the future will join the CPS and other partitioning mode, encourage social media users and the recommendation between users.