The basic skills of SEO that designers must master in website construction

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Company in the website design, website construction work, must have a clear identification of customer needs, followed by customer demand, designers and site optimization personnel need to plan, so that the site not only in the design, but also in the user experience, search engine friendly aspects have reached a good quality standards, so that Whether the site to carry out SEO optimization work or the overall network marketing relative to other sites will have an essential advantage.

In general, designers in the website design, the construction process should pay attention to the following basic SEO skills:

1, as far as possible to the text of navigation

Navigation is the site construction is very good, the most suitable part, in the production process should try to avoid the use of flash, JS. These are search engines crawl the process of the site is a powerful obstacle, if it is under pressure from customers, designers need to explain the pros and cons, such as: Full flash construction site will increase the difficulty of website optimization, so that customers consider making a wise choice.

2, the website column as far as possible replaces the picture with the text. 、

If you do want to retain a gorgeous effect, you must use text to assist the description, and it is similar to the annotation.

3, the website column consciously joins the website keyword

For example, "Wuhan website construction" is the main word of the website, in the "News" column can be properly described as such: website construction news, or website construction information, perhaps designers to say, this will affect the beauty of the site, it is too long and upset, this time need to make a trade-off, ask customers whether they intend to do site optimization, Promotion。

4. Code writing in web design

Designers must use Div to write, so that the Web site to meet the standard, for css,js files need to make external calls, a small number of JS code, can be placed at the bottom of the site.

5, the Web site production process, the use of labels is also very fastidious, generally follow the following principles:

Maintain a good hierarchy, such as h1h2h3 labels should be used in accordance with the use of the label itself, such as: H1 tag represents the main page title, and in a Web page can only be used once.

In some of the higher weight of the label, reasonable integration of keywords, such as: H1,h2,strong,title and other tags.

6. Make a reasonable comment on the picture

For pages filled with a lot of pictures, you must annotate the pictures. Annotation content can not be all the same, need to be around the key words for a wide range of settings, such as Zhang on the "Wuhan website construction" Business description of the picture, its comments can be set to "Wuhan website design", "Wuhan Web site production", such as similar to this synonym annotation.

7, about "more" the use of "more"

This kind of link for the viewer is enough, but for the search engine basically is not what it is best to set it: more site construction cases, more news, more works.

8. Use AJAX with caution

Ajax and JS also can not be identified by the search engine, web Designers in the process of building the site, to be able to do without, but do not blindly in pursuit of gorgeous effect to go.

The above several site construction SEO essentials are the most basic, but it is related to the overall quality of a website, the use of good, your site overall competitiveness can be improved to more effectively promote the optimization of the site, promotion!