The basic method of enterprise Sina Weibo promotion

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With the development of the Internet, every era seems to have its own iconic things. The last few decades is the search engine era, followed by E-commerce shopping era, in recent years has been based on the mass users of the social era. and micro-bo because of a unique way of communication, 140 words about the free expression of feelings of the form, gradually into our vision, become a network of users of the main method of social. For enterprises, can effectively borrow micro-blog to carry out the promotion of popularity. Sina Weibo is currently widely used in one of the microblogging, the following as an example, to explain how the enterprise on Sina Weibo on its own brand promotion.

One: Enter the Sina Weibo homepage Register an account number, account username can reflect the name of the enterprise, or with the enterprise has relevance words, and then the basic information and Avatar complete. Enterprise Micro-Blog can apply for Sina enterprise certification, at the bottom of the Weibo page to apply. Sina Enterprise certification is free, the enterprise's certification application success, after the user name will have a blue v word, SINA Certification can also increase the user's trust degree. After the Enterprise authentication microblogging interface and the general user interface is different, not only the layout is more beautiful, but also has many individual users cannot have the function, for instance uploads the activity video, adds the friendship link as well as the bulletin board and so on function.

Second: After the basic setup is complete, the method can be used to increase the number of fans, for Enterprise Weibo, the number of fans of course, the more the better. Sina Weibo can add other users to focus on 200 each day, many of them will be back to powder, so you can regularly add powder to get the number of fans. But the added fans are best related to the enterprise, such as food and beverage to add food Exchange users, but also can search for food-related micro-group, to the micro-group to add attention. Sina Weibo focuses on a maximum of 2000, so it has to be removed after the number of followers is full, and you can use the "fan toolbox" in Weibo applications and other tools to focus on bulk deletion.

Three: As the saying goes, "The wine is not afraid of the alley deep", in the successful will pay attention to get, but also must be their own micro-blog become more and more, so that users will always be concerned about you. For example, food and beverage enterprises, can often publish some cooking or health content, as far as possible to release the benefit of others, so that will make Weibo become more animations. At the same time, you can use many of the micro-blogging application tools to regularly send micro-blog, such as "Leather Time Machine." This is a time to send micro-blog content of the tool, a lot of micro-blog can be set in the Content library, and set a good delivery times, so you can not have to log in every time to the microblog. There are also skills in the matter of time, for office workers, to start work and noon rest is to watch the largest number of micro-blogging period, as well as before work, they will look at the micro-blog after work. Can be cleverly in the peak of the release of micro-blog, to attract the attention of fans.

Four: After the content of their own and outside attention to do a good job, almost basically completed, at least the number of fans will be increasing day by night. If you want to increase your fans by other means, you can attract attention by releasing activities. For example, the catering industry, can publish a micro-blog, and affirmed that can be forwarded to each other, the No. 200 forwarding can get a free 200 food coupons and so on prize-winning activities. This can also increase the activity of the fans and attention. In short, the Internet is always developing, information is also a fast-changing, a lot of filtration and skills can sometimes only be applied in a certain period of time. Therefore, we must have the spirit of constant study, with the pace of development, so that will not fall behind!