The local strategy and development characteristics of local news websites

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Local news web site strategy is a local news site to integrate the Internet into the local reality, with local resources to play the local characteristics, tend to localization services, the implementation of localization strategy, to become a local publicity window. A local news site needs to be based on local businesses, people, logistics, detailed classification planning, and ultimately create a perfect local news network.

As a local news site must include the local economy, people's livelihood, hot spots, first look at a picture:

I personally think that this site's columns are set very reasonable, the entire local resources are summed up, if you are a user, I believe will find their own suitable columns, so stay in the site. So let's take a look at how local websites should evolve.

The use of traditional media as a booster, the tradition can not be abandoned should be reasonable use

Local news websites rely on traditional media, generally in the local community has a strong influence of public opinion and relatively strong economic strength. It relies on the traditional media for decades to accumulate the credibility of the public, which also directly affect the local people's trust in the site.

Therefore, local news sites with the help of traditional media in the localization of the development of a certain congenital advantage: first, the brand advantage of traditional media; second, the information has been refined, authoritative, there is no copyright problem; Third, the website information belongs to again publish, is no cost of information, the website no matter earn much earn less is " Value-added services ". Local news websites Use the traditional media, but they must highlight their advantages and surpass the traditional media. This is the development path of local news websites.

Two. Local government relations must be good, government support development will be faster and better

If a website wants to develop, it cannot be disturbed by the government, especially in China, the government denies your site, then your site will not turn over the day, so we set up a site with the local government must be reasonable compliance, as a news site must adhere to the local government's thinking, not with the government to become the enemy, We are not Phoenix so direct, we just do is to attract users, attract traffic, for their own livelihood.

Three. Local convenience services can not be less, strengthen contact with users

This site provides a better life services, especially inside the convenience of tools, provide the weather, train information inquiries and so on, users need to get is this kind of benefits, if in this site got their own want will not hesitate to the site to collect, This relies on a number of practical tools for the site to bring a lot of traffic, which is special, is the place to make money.

Four. Based on the characteristics of local resources, geographical characteristics, flow characteristics of development

To achieve a leap-forward development of the site, it is necessary to strengthen the original, the day what happened in the local can write, and what special local resources can also be written, as long as local characteristics local news sites can be used, such a local news site can be said to really do the "news, region, attract , and only such local websites can get faster development.

There's a lot of information on the Internet, as a local news site is not to collect, but to dig local, only local resources and local characteristics of the integration is the fundamental development of local news sites, if you are also doing local news site can communicate with me more, here I wish the people of the whole country happy mid-Autumn Festival, this article starts A5 , reprint keep Link Eforing news net, http://news.52fuqing.com, thank you!