The herd: How to improve the conversion rate of single page program

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The previous two days already have written about Amoy customer single page related articles (single page station need to solve the problem, one page Amoy analysis), today with you to share the author on how to improve the conversion rate of Amoy station.

We all know to do sales category, shopping-type website conversion rate is vital, and the site optimization, traffic also come, but there is no Deal list, it is quite "cup with". So there is traffic does not mean that there will be a deal, these are pending research. I do a single page program in the past few months two Amoy station average daily has more than 200 of the search flow, but often there will be 0 of the situation, so also think what causes the conversion rate so low? Let's share the next few big possible reasons.

First analysis of the following single page keywords:

Before the author is to do the rose Essential Oil single page, choose the word "rose essential oil price, rose essential oil use method, rose essential oil role", the key words can easily see the above three words in the "rose essential oil price" This time also calculates a bit more directional. If you want to know the price of a product, there are still ideas to buy. And "rose essential oil use method and function" itself these two words target is not enough, so the keyword choice is very important. When you choose a word, it is best to investigate a few people around to see they want to buy XXXX products, will how to search, and then combined with Baidu related search, Baidu Index to select words, preferably the title can be integrated some prominent words such as "Taobao sales First", "2011 The best xx", "the hottest selling XXX" To draw the audience's attention.

Then analyze the Single-page page:

Now do Amoy a single page of choice basically directly with the page of the mall or a separate design of the Product List form, 9 Sudoku and so on. and the direct use of nested mall page, interface and user experience, and product data are mall, but visitors to the site to see the same as Taobao Mall interface, and click the product and jump to the real Taobao mall page. As long as a bit of online shopping experience visitors will be considered a phishing site, but less trust. and the list and 9 Sudoku, style to the overall tone of the site with, the head put an advertisement description, and then choose a good template and then sell good products, such conversion rate is higher. If the template will not do can go to the Internet to find, Taobao purchase, or the mission to find artists to do. The author group share a few sets of simple whitening and Essential Oil single page template, the need for friends can add QQ Group: 116154365 to the group share download.

The final analysis of how to let visitors click on the target page at least:

This problem the author studied for a few days, inadvertently found a WordPress station group product site, through Baidu search their website indexed by clicking in directly to reach the designated Taobao Mall store, rather than enter their blog. Think of direct Baidu search to product information, and then click in to go directly to Taobao shop, so that is not a click on the customer guide to the target site it? With a curious heart to study the next their website code, found on a JS file, Judge the antecedents through a few big search engines come over is directly to Taobao store or Amoy customer links, not directly into the blog, if not pay attention to research is difficult to find. Webmaster tools to query and simulate spider crawling are crawling to the blog information, so the feasibility of this method should still be very high. But doing so is a bit of a suspicion of cheating. For this reason the code is not released. Interested students can go to research.

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