The number of domain name disputes has increased year by lot for enterprise Domain name

Xinhua Beijing, June 11, in response to the recent concern of the true and false happy net litigation dispute, in the Enterprise Domain name brand strategy and Legal Protection Summit Seminar, legal experts said that domain name has become an important part of the enterprise Internet assets, must be placed in the same important position as the corporate logo,　　Otherwise, it will cause significant loss of intangible assets of enterprises, and the legal protection of domain names must be paid enough attention by relevant parties. The number of domain name disputes is rising year in the latest "China Domain name Industry Report" data show that by the end of 2008, the CN domain name dispute cumulative 1355 pieces, including the 2008 CN domain Name Dispute 311 cases, showing a steady upward trend. The vast majority of dispute cases for domain name registration. Judging from the result of the dispute, the claim of domain name Obligee is supported by the domain name dispute organization.　　The domain name dispute mechanism effectively reduces the litigant cost and maintains the legitimate rights and interests of CN Domain users. According to CNNIC legal advisor Sun introduced, in response to the issue of legal disputes around the domain name, CNNIC issued on September 30, 2002 the implementation of the "China Internet Network Information Center domain name dispute Resolution" and "China Internet Network Information Center dispute resolution procedures Rules",　　At the same time, China international economic and Trade Arbitration Commission and the Hong Kong International Arbitration Center as the CN domain name dispute resolution agencies, the initial establishment of the CN domain name dispute resolution system, and after the new situation under the domain name dispute, modified to improve the domain name dispute method. Legal experts brainstorming enterprise Domain name brand protection The Internet is a rapid development of the industry, in the network intellectual property and domain name brand protection, there will always be new situation, new problems, which requires our laws and regulations to be gradually improved to effectively protect users-especially the interests of enterprise users. In view of the lag of laws and regulations, experts believe that in order to avoid the enterprise in the domain name rights and interests of the passive, the best way is to establish the brand awareness of enterprise domain name, strengthen the protection of intellectual property rights, so that the infringement can effectively avoid the damage to the corporate brand.　　The domain name brand should take the advance protection primarily, the legal means supplement. The participation of many experts also for the stage of enterprise development, protection for the Enterprise Domain name brand: First of all, for the start-up of enterprises, to the early and enterprise brand, product-related domain name registration, in order to effectively protect the brand of enterprises, to avoid infringement later; second, once the enterprise found its own domain name has been registered, Should be clever with the domain name holders to communicate, for a small price to obtain the domain name; Finally, for enterprises, especially well-known enterprises, if the legitimate domain name rights and interests of enterprises have been illegally violated, it should be taken as soon as possible arbitration or litigation and other legal means to safeguard their legitimate rights and interests.