The ox is still a robbery of millet.

Source: Internet
Author: User
Keywords Baidu Hundred
Tags change consumer content course cracks customer customer service information

Cattle, that is, scalping all kinds of bills, commodities and other people. However, the passage of time, the means and ways of cattle are emerging, to now, talking about the ox, people think of the people are no longer inverted votes, but some of the so-called purchasing, once because the cattle were fried quite not calm and millet.

The ox is still a robbery of millet.

Recently, a friend and I reflect such a situation. He bought a red rice on a website, using a week or so when the screen inexplicably cracks. According to the consumer's consistent mode of thinking, just bought the mobile phone problems, of course, the implementation of three packs of policy, the retreat, can change. But this time, the problem comes. Millet's regular sales channels on the online only millet website and some authorized dealers, so this time to find customer service, Millet's answer is this mobile phone's invoice information and buyers and my friend's information does not match, and stated that in addition to the official website, millet No other online dealers, and the warranty period is to be from the first time to buy, Although to the customer hand is not opened, but still exceed the warranty time.

If this happens, I believe it will not be an exception. Regarding authorized dealer this matter, the millet official net does not have the explicit explanation, the user in this aspect nature is more unclear. I've always thought that user experience is the first element of making a product, and customer service is one of them. Before various comments, there are critics of the ox, but also think that the ox is entrusted. Anyhow, the ox is the negative news of millet after all, millet treats Ox's attitude to be resolute. The marketing way of hunger marketing is the root cause of cattle, and this is not a long-term road, millet or to return to the right track, to solve their own sales channel problems.

A 0 less millet?

In fact, the Ox incident has been over a period of time, but now I mention him because the feedback of friends caused me to think about the customer experience. On the other hand is because today in the Millet official forum to see a post, the content is Lei received Forbes interview, said Millet four years of error is to estimate a zero.

See here, unavoidably think millet some bluster. Millet use millet mode, in less than four years time to do the appearance of the present is indeed commendable. But the trees grow too fast, and there will be holes in them. Hundred Reading Society before there are a lot of analysis of millet articles, specific see the link below the article. Recently, for example, the millet Apple has been singled out by Taiwan's regulatory authorities for violating privacy laws. The security of user information is a performance of enterprise integrity, such things happen, millet really should reflect on.

Back to the memory, millet financing, loans, what is the money? On the one hand, millet at that time in order to go abroad to do. Go abroad, millet faces a lot of challenges, industrial chain, channel construction, customer service, and so on. Whether it is domestic manufacturers to send freight to foreign or overseas manufacturers, these need money to support. On the other hand, millet at that time to dig horns to do content. Millet TV once also fired hot. Millet TV is still a TV, how and other television do different, is the content of things. In fact, I am very supportive of millet to do content, after all, is to play the foundation, do things, compared to the violent development, it appears more grounding gas more.

Millet needs to rethink

Now millet is still in rapid growth, investment more and more products, more and more areas involved. But at the same time, more and more problems are exposed. Customer service is on the one hand, the technical problem of mobile phones is also millet has not broken through. A brand just appeared when it can be called a fever, but time is long, no longer a fever, it must be accumulated. Millet now

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