The product observation of the snapped

When I go home at night, I think if the time is over, assuming that when the boom in the peak of the transformation, it will choose to do today's light audio, or small video?

If the feeling is right, it is impossible to be right, if the feeling is wrong, it must be wrong. Products appear, is a business model of the basic expression. If the intuition is wrong, what is wrong?

1, the core value is not high

General, positioning > Subject Logic > Interface > Vision. The core value of the high and low determines the business value of the future. If the basic value of the idea is, value= user value * User size, put aside the ideal of small groups of users not to say, the realization of the user value is not enough, the actual will often be easily found. 1 The problem does not catch accurate-the need for something did not give; 2 the problem is not solved completely-the things that need not be finished, 3 the solution is no better than the competitor's scheme-there is no long-term similarity, 4 there is no sustainable development space: The user life cycle is too short and can not achieve the speed of growth, Violate laws and regulations, cultivate a downward trend of demand.

2, data structure silly

The mesh is designed to be chain-like, interconnected and designed to be fragmented and inefficient retrieval methods. The information of different dimensions is staggered simultaneously, and parallel is synthesized straight line. Cannot converge, or be overly centralized. The weak relationship is overly stressed. Persona dislocation. Data redundancy. Historical data cannot be refined and analyzed. Lack of user identification.

3, the process is wrong

Every product is about letting users do one thing. 10,000 things have 10,000 things in order, process analysis is the foundation of interactive design. Redundant steps, front scrambling, initial value setting unscientific. Mental model against human cognition. There is no consideration of the possibility of existence.

4. Anti-lifecycle behavior

Surpass or lag behind the new features that most users recognize. Content or the habit of not conforming to the user's transfer leads to loss. Without redeeming the loss or pulling up the silence.

5, interface to suppress user action

Interrupted immersion, excessive questioning. Hide important module switch, switch not smooth. Excessive entrance level, high muscle cost. Meaningless whitespace. Delay, slow loading, no full feedback.

6, is ugly

The answer to higher algebra questions has this rule: good looking is not always right, ugly is probably wrong.

In summary, I think it's a mistake to snap 4.0. Is it a good time to make a small video in the heyday of the day?