The SEO proposal of enterprise website construction

Source: Internet
Author: User

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A customer entering your site, company profile, product/service is the first priority to understand, the company dynamic (Article publishing system), contact information, message is the second priority, the remaining such as member systems, online orders are the third priority, some customers do not even have this third priority needs. The layout of the website should be arranged according to the customer's requirement priority to be able to have the good user experience sex. Let me elaborate on how the layout conforms to the SEO strategy.

Home: Home page is generally also the site of all the highest weight, but the vast majority of enterprises have made the homepage to make the image display page, this is a very serious error, the search engine is still unable to identify pictures and flash, customers will not look at your home page like this, or see no feeling, and such image display page, Occupy a lot of space and affect the site response speed, customer experience has been reduced, but also very expensive, and even can account for the construction of the station fee of 30%, a word, a serious loss.

The home page should be an integration of all pages of the entire website, similar to the site map function, as we write the article summary in the blog. Of course, if from the search engine friendliness, the website is the more text the better, pictures and flash the less the better, but from the user experience, and can not, SEO is not let you do such a site. Site is always pleasing to the eye, SEO emphasis on search engine friendliness and user experience, and the site is also functional and ornamental both good. So in the consideration of the viewing time, good typesetting is very effective. So how to do the home page? Because the search engine's web crawler is from the top left corner of the bottom right slash read, the user's habit is also from the left part of the look, so the first page to integrate the various sections should be based on the priority level to typesetting, my suggestion is that high priority as far as possible arranged on the left and top, The lower priority is arranged on the right and the bottom, and in more detail it cannot be expressed in words.

Company Profile: The content of the company profile should be appropriate to highlight the product or service keyword, do not blindly focus on brand introduction and image description, it is best to point to the keyword hyperlink to the corresponding page, you can improve the user experience and transfer weight.

Products/Services: If the service-oriented enterprises, it is needless to say, pay attention to highlight the keyword and set the hyperlink to the home page, so that with the company profile inside the hyperlink to form a chain, the weight is passed to the home page, conducive to ranking. If it is a production-oriented enterprise, generally this page is mostly pictures, then we should pay attention to the picture size, and to the picture with detailed description, the same, as far as possible to include the key words, and the keyword with a hyperlink to the home page, if you can, it is best to make comments on the

Article Publishing system: This is mainly used to inform customers of certain matters, such as company Dynamics, company news, Industry news, to Le good network in the SEO point of view, but also conducive to maintaining the site update and increase the included page, and if the content to add keywords, do a hyperlink, the effect is better.

Contact: This is not so troublesome, as long as the attention to make the site each page has contact way on the line, do not let customers struggle to find your contact, this is a user experience of one aspect, more important. Of course, if you want to highlight the keyword is also possible, such as a service navigation or product navigation, the link to the corresponding page.

Message system: Just pay attention to the code on the last side can be.

Member System: le good net put it on the right upper or bottom, if useless, or delete better, there is no role, and add a large section of code to the site.

Lok Good online order: As long as not to the home page to occupy the position can, is generally the link in the top navigation bar, or on the Product/service page, after all, customers do not enter the product/service page will not place an order.

Finally, the content of each page should be followed by a product/service navigation, the customer does not need to go back to the top can directly click into the page he needs. In addition, it is worth mentioning that many sites in order to beautiful, the navigation button to make pictures or flash, pictures can also be resolved through the annotation, Flash has no way, preferably to make text, or pictures or flash for the background, above with text.

Site to make a good site, not simple, but do it, you will get more than pay the return. Many personal webmaster is the use of SEO, to make their own first bucket of gold. Enterprise's website is to pay attention to SEO, as long as a good SEO strategy of the site, and then through a comprehensive SEO keyword ranking, access to traffic, then he received far more than personal webmaster can match.

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