The success of the website lies in the optimization of the long tail keyword

Intermediary transaction http://www.aliyun.com/zixun/aggregation/6858.html ">seo diagnose Taobao guest cloud host technology Hall

Now a lot of SEO are still entangled in through the promotion of the target keyword ranking, so as to enhance the ranking of the site, but with the continuous development of SEO, the target keyword competition has been rising, to improve the ranking of the target keyword more and more difficult, ranking to do up the cost of more and more high All start thinking about other strategies, some people spend money on links, and some start using some software, but these are risky and unreliable. Slowly a lot of people target gradually to long tail keyword, the importance of long tail keyword presumably we all know, long tail keyword is able to bring traffic to the site of the target keyword, a long tail keyword consists of 2-5 words, so its search is very small, and will not often be searched, but a site can have countless long tail keyword, This means that as long as the operation of a number of long tail keyword can bring a significant flow of the site, and the long tail of the keyword competition is relatively small, can be easier to operate to the home page even the first, maintenance is easier, no ups and downs, the most important thing is to search the long tail of the keywords of the user's goal more accurate, The conversion rate is also very high, long tail keyword can be extended limited and targeted, potentially a lot of traffic waiting for us to explore. So a site to upgrade rankings, weights, customers, you must operate long tail keywords. So how to operate the long tail keyword?

First of all to know what the Web site to operate which long tail keyword, how to choose? In my A5 space has already had an article about the choice of keywords, there is a need to go to see, here I just simply said:

1, to the site's main products or target keywords for research objects, to extend, to determine the long tail keywords.

2, through the Search engine Drop-down box or related search to determine the long tail keyword.

3, the competitor's website for research objects, to see what the other is the operation of the key words, their own analysis and research.

4, through a number of features of the software to find, such as Flying da and golden flowers or something.

There are other through a variety of questions and answers, Web site statistics tools to explore, according to the region, occupation, gender, season and so on to expand to determine the long tail of keywords, these will not be introduced.

So how to operate the long tail keyword?

1, first of all, you must be a reasonable layout of the keywords in the website page, control the density and exposure of long tail keywords, but do not to control these and use stacked keywords or hidden keywords, such as some cheating methods, the consequences are very serious.

2, in the website article to the long tail keyword to add anchor text, or special writing about the long tail of the original article, in the article to do around a word, with a good emphasis on tags and anchor text, highlighting the long tail keyword in the site's importance to reach the chain, the entire site of the article are strung together the effect, So that the site's internal links do a good job. Recommended in a similar section of the article recommended or recently updated to guide the user to watch.

3, regular in the major forums, blogs, classifications, know, and so published articles, for the long tail keyword added outside the chain, these articles and keyword-related, do not need to original, but also to the site and the same article, do a word around, but the article here can not be repeated with the site, if you want to use the site's article, Be sure to change the title.

4, the production of long tail keyword record form, that is, the site has a planned long tail keyword and its corresponding URL records, to form a structured record table. With long tail keyword records, your SEO work began to become very systematic and have a sense of direction. No longer just daily focus on the target keyword rankings, but every day there is work waiting for you to complete, daily completion can make your site more perfect. Long tail keyword records can be very simple content, including keywords and URLs.

5, write a good website of the column or the homepage of the 3 tags, if the weight of the site itself is very high, then we can use the long tail keyword directly with the article to optimize, but many times the weight of our site is not high or new station, then we must think of some strategies, such as the long tail keyword to the column page optimization, Let search engines feel that these long tail keywords on our site is more important; or write a single original high readability of the soft text, the content of the article, anchor text, label for a reasonable distribution, and then part of the chain focus on this article, increase the weight of the article, promote the article in the search engine rankings, Thus driving the site weight and keyword rankings.

In fact, the optimization of the long tail and the target keyword is almost the same sentence: the content of the king, the chain for the emperor, as long as the two aspects, good rankings is necessary. The difference is that the former is a long, the latter has been the site main. Finally on the optimization of the whole station, the analysis of the long tail keyword is a very important task, to the customer's point of view to consider his search intention to carry out the long tail word of the cloth department. The long tail keyword brings the customer is your target customer, therefore optimizes the long tail keyword of the good website to bring the direct benefit to you.

Above is I am engaged in some SEO experience, we can make suggestions, more supplements, learn from each other. This article by Schindler SEO published in Fuzhou printing http://www.fzywzx.com, reprint please keep the connection!