Tips for increasing traffic and building visibility-mini funnel sites

The search engine is a great source of high quality http://www.aliyun.com/zixun/aggregation/26983.html "> Online trading, and it will not bring you visitors who have no intention of entering or accidentally clicking on the banner of a Web page ad, What it brings you will be those visitors who are genuinely interested, who will deliberately input the questions and look forward to the answers, which have been ready to buy products, browse and read the pages from the very beginning.

If your Web page can meet the needs of such visitors, your site may be collected, and you will get a client, even a repeat customer. In addition, continuity and free sex are also the advantages of search engines. A better ranking of some key words can attract a steady number of visitors a day. That's why some companies choose to hire search engine optimization companies or consultants.

Many factors affect the ranking of a Web site on search engine pages, and the use of keywords in the domain name is one of them. However, not only the key words can guarantee the ranking ahead, in a way this does not constitute a reason, partly because the domain name is often used as the anchor text of the link.

Why talk about all of this? Because one way to get more search engine traffic is to build what I call "mini funnel" sites, to type specific words or ask for an entry, the traffic from all subsites will be remitted to your main site, in other words, they will be used as an independent site to build visibility and influence.

For example, I recently saw a Web page that someone had built that answered "Obama is not a Muslim" search query. Domain names and title tags contain keywords (Obama is not Muslim), the answer "No" also links the Democratic presidential candidates and Obama's campaign website.

Even if the visitor entered the error, the "Obama is not Muslim" page, which specifically answers the misspelled search term (the search engine's AutoCorrect feature corrects spelling errors). In any case, the page includes three links, one is Wikipedia's interpretation of "Muslims", one is Obama's campaign homepage, and the other is the Web page I talked about.

Another version of the page also answers "Obama is not Muslim" and removes the letter "a" from the entry. The entry was among the top rankings in both Yahoo and Google, even surpassing Obama's own official website. This seems to be the most successful of the three versions. Yahoo, the researchers said, Yahoo has 10,762 import links, while the other two rival sites only hundreds of. These mini sites are used to answer specific inquiries from visitors, and these mini sites are notorious for the fact that the "Obama is Muslim" rumor is circulating in most mailboxes and blogs. The aim of the two sites is to send traffic to Obama's official website to refute online gossip by declaring a solemn statement on the subject online.

Speaking of which, the strategy of the site is clear. First set up subsites to answer the visitor's specific questions, then use them to accumulate popularity and remit traffic to the main web site.

The effective work of the Mini website is inseparable from the following key factors:

1. Single sex. Handling too many problems can only affect the timeliness of the site, especially with keyword domain names.

2. Rich content. People tend to use Wikipedia because it has both abstract content and in-depth research information. In order to make your site more linked to the subject must have sufficient information, the original content and external links are indispensable.

3. Creative/concise. One-page Web site easy to read and understand, two to three pages of the site is better. Using too many Web pages will only make your site lose new meaning and become an ordinary website. In addition, the Web page does not necessarily use the traditional white background black word. Clear, unique, and theme-related web design will be a lot of color.

4. Viral marketing. Encourage visitors to advertise by sharing selection features, such as forwarding to a buddy's mailbox or clicking on the "link to me" banner. Internet marketers are fond of games of intelligence, video and voting, as long as the method is interactive.

5. Sales elsewhere. Business motives can lead to a funnel-style web site that is not easy to link, lacks originality and attractiveness, and is therefore not suitable for making money. It is better to be able to sell without posting any advertising information and to choose another place (mailing list or main site) to eliminate or conceal your business objectives.

One example of Obama mentioned above is using specific search terms as a domain name/title tag, prompting people to click on links that contain the same words. You do not have to stick to keywords, can be identified as a non-keyword domain name is also worth a try, but I personally think that in your title tag still have some keywords, after all, you have to win from the search for visitors.

In other words, search engine algorithms are unpredictable. All sorts of reasons can cause such a website to lose the visitor's favor and the first place. This needs to be in the initial stage through the social media channels to promote its development, to ensure that it completes the accumulation of popularity and flow of mission. In addition, the result link can also play the role of accumulating website reputation.

After editing this article will be included in the "business of the operator-Web business Success" is expected to be published in December 2009.