To delve into key words is very important to SEO optimization work

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As a successful seoer personnel, should stand on the user's point of view to do a good product keyword choice, so the word optimization will have practical significance. For example, you spend two months to do a city SEO, and optimize it to Baidu first, it is worth celebrating. But you will find that the result is not as good as you intended, although the idea is correct, but the resulting conversion rate is very low, because you do not stand in the user's position to do the key words to determine. So, we say optimization of any site, the choice of key words stand an important role, the right choice, not only can shorten your optimization time, reduce costs, and improve product conversion rate. So how to choose the product key words? We might as well start from the following aspects, to do some understanding.

First, to Baidu Index as a yardstick, the index of the word is the key

SEO is the cheapest way to promote products, low threshold, low cost, so many people learn to use it to get search engine rankings. However, not any word has its value, only to ensure that users search the word has its meaning. At this time, Baidu Index is a measure of the ruler, we want to do Baidu rankings, we should make full use of its function, to dig users to search more competitive words, this is very key.

Of course, this process may require you to have a professional knowledge, such as the user's search habits, search methods or thinking habits, directly affect your judgment on the key words. For example, before the "list" is not so popular, who knows once a "weight loss products list" out, on the show a variety of "rankings", such as "collagen 10 strong", "Breast products list" ... These may be fried out, it may be the user's search habits, thinking affect the formation of words.

Second, to achieve their own capabilities

Now that you know the value of a key word through search, then the work you can do is learn to do what you do. An index in 1000 word may let many people feel excited, imagine, optimize it to Baidu first, it will give you how much income ah. But things are not as simple as you think. Is it too expensive to spend a year to optimize a 1000-index word? and can you guarantee that you'll get the first place in the end? So the choice of words is very important. From the current trend of SEO development, the choice of words has shifted from the original short words to the long tail of the word, from the index of the words to the big difficulty of the index less but easy to optimize the word transformation. This is the optimization strategy.

Three, is the physical strength, must be accurate more accurate

SEO, is really a physical work, tired a lot of stationmaster, also let most stationmaster in anticipation and torment endure pain and happiness. As a matter of fact, it is necessary to reduce its physical exertion as much as possible. The precise choice of key words may ease the physical cost. For the same purpose, the exact word conversion rate is likely to be higher. For example, the same promotion of a weight loss products, a "reputation of the best weight loss products" word, far more than the "Best weight loss Method" Word, its conversion rate is higher.

Four, let more forms of word madness exist

As mentioned above, the user's search habits, thinking and ways affect the formation and evolution of key words. A word about weight loss, the traditional word will only be "weight loss products, weight loss methods, diet recipes, partial weight loss" and other styles appear, the most is to a "reputation of the best weight loss products, effective weight loss methods, star weight loss recipes" and other long tail words appear. Under the tradition, will appear the alternative meaning identical word, like "Jianfei" and so on, it appears with the phonetic alphabet, even it may by the typo, the homophonic word appearance, their appearance lets the word become the form diversification, but this is stationmaster should learn to use and optimizes the target word.

Learn to dig in depth with precise tools

If we want to use Baidu search related words and CI, this is a project. As the above author said, to learn to reduce the physical consumption of SEO, so we need to learn to use tools to dig deep. Before the advent of the Feida tool (unfortunately this tool does not seem to be able to bulk query Baidu index, ineffective), such as gold tools, through these tools it not only allows you to dig deep into the various forms of diversified words, and greatly shorten your workload. Kill both birds. In addition, the use of Google Tools, Bole Webmaster Network is also very good oh, because the above also has the word competition analysis, make full use of them, still afraid to find the words you need?

Well, the above is the author of SEO keyword choice of the five major aspects of understanding, perhaps not so accurate, perhaps more rough, expression, the right to be a trigger, I hope you correct me.

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