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Although more and more travel agencies recognize the importance of the network, but for the network this new world, most of the travel agencies still stay in the basic application stage, basically can only do some simple copy and paste work, as well as simple word processing and the most common data report processing, far from the application of the advantages. Now many travel agencies to carry out tourism E-commerce, the approach adopted are as follows:
First, open shop
At present, the results are relatively good: the same way network, Baidu, Taobao Mall, Yan Xin shop Four shops, by the vast number of travel agencies like.
Advantages: To the Internet store, itself has a huge flow, the travel agency opened the shop, almost without how to promote, can receive guests on the Internet.
Disadvantage: The Internet store can only be as a travel agency at the initial low cost of online customers one of the means.
Ii. Opening a website
Website as a brand of things, small words, it is like a corporate display site, big words, like a tourism e-commerce platform.
Advantages: A website If the operation of good words, sufficient to offset the number of groups or operators.
Disadvantage: Early investment, many travel agencies are not willing to this unfamiliar market to invest a lot of money and team to operate.
At present, many of the domestic travel agencies network marketing way single, lack of new ideas, resulting in web site clicks are not high, low utilization. From the same network inside understand, even if there are N travel agents registered shop, however, some of the travel agencies or only their own enterprise introduction, line information and some contact information and other data on the Internet, after the maintenance of the network, data modification, information updates and other work is ignored, not to say that the automatic promotion. Therefore, some outdated information is still on the internet, causing misunderstanding to consumers, the same network staff can only in the initial stage of the entry of the travel agency to remind the travel agency to give feedback to visitors. There is a part of the travel agency directly copy other lines, the content is similar, the reference value of this product is much smaller, the tourists also do not have a unique attraction.
Experts remind: Network Marketing will be the inevitable choice of every business, but the same products are constantly imitated, will cause the homogeneity of the product itself, highlighting the characteristics of their products, can not cater to the needs of tourists. Travel agencies want to be in the future of E-commerce in a cup of soup, must be done on the link, the details step by step in place, highlighting the bright spots to attract tourists.
Want to pursue a better tourism network marketing means, please discuss with the policy. qq:772340535 Source: On the Network Marketing Organization (WWW.LUNCE.NET), reprint please specify the source!