Two important tasks of music websites: Copyright and socialization

Music is a wonderful global language, a language that people listen to and communicate with nature, and even swords magic at some point. The person and the music has the innate intimacy, from the phonograph, the recorder, to the Walkman, the Mp3 ... The music media every progress is exciting, then in today's internet age, the music media should have what kind of innovation and development.

For music websites, the most important task at present is: copyright and social. The former copyright music can only be listened to, and if the music and social network can be combined, it will not only be able to cross the language barrier, but also across space and time distance, carrying heart and heart of communication, this is a very encouraging thing. And social is also a music site after the authenticity of the inevitable requirements to ensure profitability.

In the tradition, the copyright party grasps the content output even the cultural output the dominant position and the right, adhere to their own views and awareness as a decisive audience value, through the media to integrate these things into the cultural content of the user and the audience, while in the receiving position of the audience can only passively "recognized" and listen. There is no doubt that the Internet has created a new chapter in content sharing, sharing and communication, but it has also undermined the respect for intellectual property rights, such as copyrights. How to find the right sharing strategy for the audience at the same time, but also do not let all the elegant, cohesion of the copyright people's painstaking efforts of the music content is devalued, is the internet industry hard to ponder the problem.

Arendt in the book of the Origins of totalitarianism: "To resist the temptation to succumb to sin, it is necessary not only to have character strength to resist threats, but also to believe in the presence of companions." "Therefore, the clear trend of the music website is to show the full respect of the copyright party, the music organization and the musicians, etc." Almost the entire Internet community, each subdivision area, have been plagued by the charging model, only "completely legitimate, all songs click to pay" mode of cooperation, can fully protect the rights and interests of copyright, but also, including books, video and so on the Internet content charges set a good example.

Music is a pure art world, while social intercourse is a pluralistic cultural behavior. So the usual thing is to do music, do music, socialize socially, but forward-looking companies can connect the two worlds. Facebook, with its internet-hosted social network, has linked nearly 500 million people to the efficiency of a much higher-than-life relationship with people, making the world more open. But whether it is the emotional needs of people, or the needs of life, are not only open so simple, more times need to focus on, especially like-minded people and between people, is the so-called "people to clustering, things with group points." A more valuable social network is a social network built around like-minded or congenial people. Interacting with well-known and non-famous musicians, this is a central divergence of social needs; Meet the music lovers like you, this is a parallel network of social needs ... The new music web model should create the conditions for the music-linked social needs, not just listening to the music itself, but listening to the voice of a friend, the voice of an idol, or letting someone hear your voice. Everything about music is available to the audience, which is probably the appeal of social networking to music.

The content of the Internet is characterized by the full integration of elegance and popular culture and the elimination of standardized aesthetic judgments, so internet-based music and social platforms can point to a new impetus for cultural revival. Its social foundation is the tens of thousands of music listeners, whose core members include creators and copyright owners of various genres and classes of music, and this platform is capable of accommodating them and creating equal rights between them. Whether these groups or individuals, they are pursuing is not a kind of illusory control, but as the social members need to be respected customs and cultural production of legitimacy, and the respect is satisfied after the integration into a continuous upward development of the momentum. As long as the drive is big enough, the social network built for music can boil like Facebook.

The artistic feature of postmodern period is action and participation, and the Internet, as a representative platform and tool of postmodern, confirms this characteristic. On the Internet, art cannot continue to be seated in a posture of contemplation, but must be transformed from an object into a behavioral process. The concept of "carnival" created by Bakhtin is suitable for expressing the nature of the reverse system, which is full of subversion.