Using SEO technology to build a marketing blog site

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Changsha SEO: The last article, "reasonable use of Baidu hi space to promote their own website" said the use of Baidu Hi space to promote their own web site, the general idea, this time to talk about how to use SEO methods to make their blog in Baidu to get a better position. Here are some steps to tell me about my actual operation.

1, the blog program selection: I choose Z-blog to build my marketing blog site, z-blog support pseudo static, and the whole station of the label call is clear, very convenient for us to increase the SEO elements we need. Z-blog is also one of the most popular blogging programs at the moment.

2, the choice of blog domain name: In SEO, the domain name is will affect the weight of the site, this performance on the Google performance is particularly obvious, if you have serious observation, you will find that Google in the display of search results, will have the domain name containing the keyword bold display, that is, Among the many factors that weigh on the site, Google takes into account the elements of the domain name. Baidu's performance in this area is not obvious, which may be related to the domain name does not support Chinese. In the domain name choice, I still suggest with the official website domain name similarity, or similar domain name, on the one hand is considering the Google optimization.

3, the Choice of blog keywords: According to the relevant tools (Keyword Index query tool), find the most relevant keywords with the topic, such as here we take "Company registration" as an example, at the same time determine its long tail keyword list, its key words "1. Registered Hong Kong Company 2. How to register the company 3. Shanghai Company Registration 4. Registered company Process 5. Agent Registered company 6. Hong Kong Companies Registry 7. Company Law 8. Company Registration Query 9. Beijing Company Registration "and so on. In the title of the writing, the comparison of the traditional "| writing", the title of the blog can be "", in the description on the relevant key words are repeated, tone as smooth as possible, do not give people the impression of piling keywords. Tags can be written like this "Beijing XX Company Registration is a registered by industry and Commerce, professional agency registration, registration inquiries, Hong Kong Company Registration, Shanghai Company registration and other related services, enthusiasm for you to answer the company registration process, how to register companies, company law and other related inquiries!"

4, the density and layout of the key words are set: At the top of the page added a description of the keyword "for you to answer the company registration process, how to register companies, company law and other related consulting!". Added at the end of the page "Beijing XX Company Registration is a registered by industry and Commerce, professional agency registration, registration inquiries, Hong Kong Company Registration, Shanghai Company registration and other related services," the description of the key words, while adding relevant keywords in the homepage link, optimize the internal link structure.

5, the original content of the article: Baidu on the collection of information on the company's registration, the data to modify, so that it becomes an original article, published the next day, so that the site "regular update", at the same time to publish articles related to the key words in the chain.

The writing of the article should pay attention to three points,

The first is the title to fasten the relevant key words,

Two is the first paragraph to naturally appear related keywords,

Third, the end of the article to naturally appear keywords, at the same time on the relevant keywords bold, plus link processing.

6, External links: In the higher weight of several blog to do some messages, leave a link, the message when the name can be written on their own keywords, thus forming a valid anchor text.