Web site optimization within the chain construction chapter

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Before and you have talked about the Web server Security configuration, complete the site online just completed the first step of the website operation, then next I will and you talk about the site optimization process in the construction of the chain. What is the inner chain? Inside the chain is the site internal links, the role of internal links is very large, with the internal page weight grading and transmission of the role, many friends will know to do outside the chain, but not necessarily appreciate the role of the chain. Because the key words in the internal page to get a good ranking, then the site must first achieve a certain weight. But did not get a lot of long tail keyword to bring the flow of the case also difficult to realize the importance of the chain, in fact, in some cases, the internal chain optimization is good, the weight distribution is reasonable, sometimes more than the construction of the chain to obtain greater effect, the following to my novel website "Cover Days" as an example, to tell you how to optimize the chain.

As a novel site, it has its own unique advantages in various types of Web sites, the main keywords and long tail keyword is very clear to the novel name as the key words, with some combination of words to form a long tail keyword. For example, "cover the Sky" is to cover the day this book as the first page of the key words, is the comprehensive cover days this book's heat, competitiveness, potential considerations, to set the main keyword. The popularity of the novel is very hot, in the case of the book of the obscure day, Baidu in the index can know that the number of searches per day to reach 300,000, then the main keyword of the long tail will also have a huge flow, we can search in Baidu related to find this keyword long tail keyword, such as: Cover the day to see the book, cover the latest chapters, Cover the full text reading, cover day 5200 and so on, the reason to choose a long tail keyword, is because the main keyword gold competitive too strong, we would rather choose its long tail keyword ranked in the comparison, also do not try to upgrade the main keyword. If the site does not have a certain weight, live the key words will often be in a few pages or farther, then the meaning of the main keyword is very low.

After we set a good site keyword, we need to focus on the text, keywords distributed to the relevant page up. and do the internal links. The novel station mainly includes: Homepage, cover page, chapter list page, article page these parts, we only need to optimize the template, so that internal pages linked to each other, transfer weights, grading the weight of the purpose.

Home section:

The homepage is very important, also should be all pages in the weight of the highest page, we in the previous site construction process, we should be very careful to optimize the inner chain of the first page. First we have to complete the title, keyword, description part of the positioning, the title suggests using 3~5 keywords (including the main keywords and long tail keywords), such as my website title as "cover the latest chapter list, novel 5200 quick Look Book" includes the following keywords: Cover the latest chapters, cover days, cover the day to see the book, Cover day 5200 , the sentence description as smooth as possible, do not deliberately superimposed keywords. Keywords and descriptions are extensions to the title. You can also describe the keywords. Increase the density of keywords. In order to improve the collection, the novel site will be filled with the novel as a keyword to the home page. such as the latest recommendations, book friends, such as strong push. For the main key words we make font bold, more for the long tail keyword, such as 5200, cover day quick Look book, so long tail keyword also has a certain density. At the bottom of the homepage can also be a general description of the first page, described in passing the long tail keyword, but also to improve the density of a keyword method.

Cover page:

Cover page is the main column listed in this column type books, you can improve the collection of novels, but this kind of page is not targeted at a novel, so several columns of the page can be linked to the way home, most of the weight passed to the home page. The bottom can add warm prompt statement, increase the probability that the target keyword appears. In this way after Baidu rankings, the priority will be given to these target keywords.

List page:

List page for the novel site is very important, the weight of the site, there will be a lot of long tail keywords, in the list page is a novel name for the keyword will appear in the search engine a large number of rankings. The inner chain of the list page is divided into three parts, 1, set the title of the list page, 2, the part weight of the aggregate list page to the homepage. 3, distribution of the current novel target keywords. For the title section, we use the current novel name as the main keyword to set the long tail keyword. For the Clustered List page part, mainly is the list page to set several target key words link to the homepage, enhances the homepage weight. The target keyword uses the target keyword in the homepage header. At the same time, the list page is also distributed in all corners of the home set the target keywords (do not need to do links) such as novel title, navigation name, etc., the purpose is to improve the density of keywords.

Content page:

The title of the content page is set to the title of the article-the name of the novel-the site name as a key word. Article page to add a link back to the directory, link name set to the novel target keyword, in the recent place from the article can be set to the novel to aim at the text of the random novel layout, which can greatly improve the internal links of the mutual connectivity, but also greatly increase the search engine on the content of the novel's At the bottom of the article can be a warm hint of the way attached to the home page of the aim text as well as home and List page long tail keyword layout.

When the template file on the page as the optimization, you can do page generation, forming a very good internal link optimization site. Above the internal link optimization I only for my novel site "cover the day" to tell the idea of internal optimization of the site, in fact, for other types of Web site optimization of the same way, I hope the webmaster can be practical way to through the knowledge learned.

This article is the first webmaster net, "Cover Day" http://www.zhetian8.com original, reprint please keep, thank you!