Webmaster Promotion: How to write a soft paper that can make money for you?

Source: Internet
Author: User

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Soft Wen is a necessary tool for webmaster marketing, especially for the product promotion, a good soft text is like a superb salesman, can attract customers from the outside to your site, and can retain customers, so that customers generate interest in the product, stimulate the purchase of customers desire to promote customers to buy your products. In this way there is a skill in the writing of the marketing power, which can be mastered by learning and training. Soft Wen is to do e-commerce site webmaster Compulsory class, you stand every day of the added soft wen, you are outside the Forum, blog on the soft text, will sell skills to apply to it, so, your soft can be for you to make money for the soft text. The following summed up a few of my own common writing, certainly fresh.

1, on the title of the soft text to see the benefits of this article

Most of the webmaster in writing soft wen, do not understand the composition of the various functions, can not wait to sell the product services listed in the title, such as "a cheap and certain products", "high quality of so-and-so Products", "North American production of certain products" and so on. These headlines are now on the network has been flooded, for every day exposure to the reader under these information, does not constitute an attraction, he even did not bother to point you, let alone read the article.

The fundamental role of soft text headlines is to attract readers to read your article or click on your Web page, rather than eagerly display the product. Therefore, in the title must use the marketing technique, makes it attractive, lets the reader very interested to read your article. So how do we do that? The most effective way is to write down the reader's interest in the title of the soft text. For example, this article you see now, it has another way of writing, "How to write soft?", "Writing Soft language skills", "How to write to let readers like the soft text" and so on, but you do not think that the above writing is not "how to write for you to make money for the soft text" such a title attractive? For the webmaster, Hard to write a soft article The ultimate goal is to make money, and can make money of course will attract his eyes, attracted him to read further.

So, the next time when writing a soft text, first take time to Ponder, who is my reader? What kind of words do they like to read? What benefits can I bring to this article? Are these interests their greatest concern? People said that the title in the importance of an article accounted for half, in fact, I feel more. Imagine, when you this article is indexed by the search engine, in that page arranges the page to be crowded the webpage title, how can attract the reader to read? depends on your title. Your soft wen is included in the website, the reader can only see one article title, if your title can not attract him, the article is good you are finished.

2, in the description of the label on the article with a reader's interests written out

If the soft text forms a webpage, then you need this page to attract readers to click. Web page description Tags (description) Although the importance of the SEO in the declining, but it in the search engine for the Web page sales role is not underestimated. You look at Baidu's search results, each page can be exposed, is the title and this description tag, the reader can only according to your title and description tag to determine whether the page has reading value. If your tags are attractive, readers will certainly want to see them. Do not underestimate that short 60 words within the description of the label, in this article to bring the interests of customers in more detail to write it, because many times the title is too short to convey effective information, only with the help of descriptive labels, and then to promote the reader. For example, this article constitutes a Web page, the description of the label should be written: "This article teaches you to use the title and description tag to attract readers, enhance the page clicks and the reading rate of the article, in the text how to use marketing skills to stimulate customer purchase desire, so that soft text to play the greatest profit ”

3, in the text of the soft text to stimulate the desire to purchase customers

General Webmaster's soft text will be written like this: "So-and-so mask is the use of advanced technology, the use of high-quality raw materials, processing, it has a magical effect ..." such articles are difficult to stimulate customers desire to buy. Here is a very powerful soft writing: introduce your products, services and even the idea of the interests and functions, stimulate the reader's interest, and then to prove to you that, let him believe that caused his desire to buy. For example, or the top of the "mask" introduction, you can say: "Diao Chan Miss, Zhang Fei brand mask has a very magical skin effect, in one months will face a variety of problems away, but also you a gorgeous peach blossom face." Because it uses a certain company's High-tech, such as mountains of pure natural raw materials refined from. Mr. Zhang Fei has spent one months, and now he has enrolled in the Super man. ”

Oh, the above is only a small example of a joke to illustrate that the formal soft text is not so with advertising flavor. But the writing can be used for reference, that is, first write the benefits and functions of what you recommend, and then use the composition, composition, composition or process of what you recommend. You can write without advertising traces, but in order to follow the above mentioned, because this is in line with the psychological law of the reader to accept marketing.

In addition, here is a more important to stimulate the desire of customers to buy soft writing-the use of description to stimulate imagination. We write soft text in order to allow customers to buy our things, then, how can we do this? is to use the description to cause the customer to use our introduction of the benefits of the imagination, you describe the good, you can make him excited to buy. Seeing for real, such as introduction of cooking: "This dish is fried shrimps with cashew nuts." "Does it make you have an appetite? No, because you have no description or imagination. The description is: "This dish is fried shrimps with cashew nuts." The big pink shrimp, fresh fragrant tender soft, that cashew's heat is very good, the color is golden, crisp and refreshing, and there is a layer of emerald green on the bottom of the small rape, eating up the creak, and then poured on the aroma overflowing crystal clear sauce, color and aroma are good, you want to try? Does this writing make you drool?

The above introduction can let you make money soft writing, how to use the description to stimulate the purchase desire of customers, due to the space limit, we only roughly wrote a bit, there are many specific methods, if you want to see, will do this in detail.

This article in the A5 webmaster Nets first, by the greatest salesman http://www.fff9f.com original, original not easy, reproduced please retain the chain take mercy.

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