Website editors should pay attention to the frequent problems of web editing

Intermediary transaction SEO diagnosis Taobao guest Cloud host technology Hall

The work of the website editor is seemingly simple, simple enough to be done by almost anyone, and many novice or less educated people will choose the site editor first. But it's not so easy for people who really qualify for the web. This has not only professional knowledge of the foundation, such as: writing skills, the basis for the preparation of web pages. What is more important is how to combine the Network and website optimization. The author has summed up some basic knowledge and skills in the operation of the website for several years. The editor of the Chinese Chinese network explains the following:

The title of website title is usually the central idea of a news, and it is also the key for readers to find information in search engines. Therefore, in the title of the processing must be able to ensure the full expression of information center on the basis of the idea to do some optimization. In addition, there are strict requirements for the length of the title in the portal site. Too long and too short to the layout of the page caused by the uneven impact. At this point the site usually uses a short title as a supplement.

Two, custom attributes some of the large amount of Web sites will use custom attributes to control the display location of information, commonly used properties are: headlines, recommendations, special recommendation, bold, slide, pictures, home and so on. The selection of the property is different, and the information is displayed differently on the page. Novice in the choice of attributes are most likely to start from their own feelings. Only notice the literal meaning of the attribute, not strictly according to the program set the corresponding location of the attribute. For example, a location needs "headline + picture" to show the corresponding place, but he took it for granted that the headline was OK. So the use of these attributes will be directed to the novice editor. However, mistakes can only be said to be careful not to do carefully.

Three, thumbnails most of the site will have thumbnails, most of the site thumbnails are not particularly smart adaptive. Need to be cut manually. We learn the first step in the production of Web pages, the teacher clearly asked us to make the site to avoid the image of compression tensile deformation errors. But how much do you really avoid this? Look at a lot of websites. Those pictures were squashed and stretched, and it was disgusting to watch.

Four, the column choice portal site many columns, so in the choice of columns must correspond accurate, for example, is also a sub column: apparel. He is different from the channel below. Clothing under the fashion channel he should be associated with the channel name to understand: fashion apparel. The literal understanding is: These clothes are not the general Dacron shirt, he must be fashionable enough to come to this column. Different from: Women's clothing under the channel, this dress must be a women's clothing can be regarded as the correct counterpart.

Five, the choice of keyword with SEO, sem and so on, more and more websites pay attention to the keyword. In fact, the key word in the Web site is not just to allow visitors to search, he has some other role. For example: Relevant reading information is called through the keyword, which is widely used in the portal. Keywords should first choose the title and information in the subject, and then some related keywords, such as: pornography can be used for all the information related to pornography, car accidents can be used in all car crashes, all hit-and-run accidents can be used to escape this keyword. Remember: The key role of portal site is to call similar content to the relevant reading, and to improve the traffic and readability of the site.

Six, the article content edits frequently asked Questions 1. Outside the chain from other websites copied over the information mostly has its website some links, this is must remove. 2, the picture must download upload to their own website, this is to avoid the appearance of the picture will not open. 3, the picture and the Description text Center 4, the extra line in the message must be deleted 5, note the site information style in the first line indent and short distance 6, the information in the small title must be bold so that readers browse 7, the content of the article is long to pay attention to pagination

The above is a common problem in editing, you can add to the exchange of learning