What you don't know about website operations (next): Sticky website users

Source: Internet
Author: User

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A truly successful website operation is not only based on the premise of their own interests, to identify the user groups and markets, to achieve cooperation and win. Truly successful, can record the history of the site operation of the final ownership point must be users, that is, we are hanging around the mouth of the flow. Your first operation will get some new users, these are the normal. The point is, how do you get new users on the basis of keeping up with today's user base? How to increase the stickiness of the website, so that more users become a loyal customer of your site? These are the key points to measuring the success of a website.

To achieve this goal, we must learn how to increase the stickiness of the site, so as to retain the old users, and then to explore new users. Increase the stickiness of the site, it seems that every webmaster friends know. However, how many people really put this idea into the operation of the website? In view of this, the author will be from the following aspects and webmaster friends to discuss how from different aspects to increase the stickiness of the site. So as to achieve real website operation effect.

I. Website design

Please remember a word: From the site design began to do the site operation. This is a lot of webmaster friends do not know things. We always think that when the site is built and everything is ready, it is the real beginning of the website operation. This view is actually wrong. In the process of website design, art and SEO are grassroots webmaster friends can not be ignored an important link. Good content plus art, is to enhance the website stickiness an important factor. Now netizens for art requirements more and more high, do a good job web site art, is to obtain Internet users affinity the most basic guarantee; and SEO, is a reflection of a Web site technology content in miniature. Do a good job of web site art and SEO, from the appearance and the connotation of the firm to withhold users. This also unconsciously enhances the website stickiness, has retained the user, has reached the website operation goal.

II. website Promotion

In today's era of Web site proliferation, the way the Web site to promote the phenomenon of diversification. can find suitable for their own website to promote the model, do in the shortest possible time and the least cost based on the best results of the site operation, which requires a high intelligence and a sharp enough mind. Website promotion is a very important link in the website operation. To the minimum cost to obtain the most traffic, so as to achieve the goal of Web site operations, is the realm of our pursuit. In the website promotion, the author proposes several points: the SEO, the Friendship link, the advertisement Exchange. These three models for the grassroots class does not require a greater cost, is a good website promotion model.

Third, pay attention to the user impression

In the website operation process, must pay attention to the first impression principle. Many webmaster friends are in order to quickly make money and temporarily set up a website, and did not think of the long-term development of the site and the site in the future of the fierce competition in how to survive the problem. Just to make money purely, so, the whole station is full of advertising breath. As everyone knows, this atmosphere is enough to choke users. In order to make their website better development, to achieve long-term operation of the purpose of the website, then must adhere to the user first impression of the principle. That is to let users in the first visit to your site to get what they want, valuable things. Such a site can better attract netizens, which is also the site of the operation you do not notice but very fatal point.

Iv. content updates in the station

The update of the content in the station is a very important point in the process of website operation. The content of the king, that is the truth. In the content update, special attention is the content of the new and old degree. Keep new content updated and provide users with useful information to retain users. Of course, the number of updates to the content of the site, which depends on its own conditions. It should be noted that after planning, you must maintain the implementation of the strength. Execution is always the key to update the content of the station.

The ultimate goal of Web site operations is to retain users in order to achieve revenue. and through the website design, website promotion, the user impression as well as in the station content renewal these several aspects, we may achieve the increase website stickiness The goal, thus we can do in the retention old user's foundation to open up the new territory. I hope this article can give you a little understanding webmaster friends.

This article by the cool Wen http://www.kuwen8.com original release, reprint please indicate the link. Please respect the achievements of other people's work, thank you.

What you don't know about Web operations (i)

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