Writing skill of successful soft title in Word value

Source: Internet
Author: User
Keywords Writing at present the most popular

Intermediary transaction http://www.aliyun.com/zixun/aggregation/6858.html ">seo diagnose Taobao guest cloud host technology Hall

As one of the most popular web site promotion methods of soft text promotion, I believe you will not feel unfamiliar. However, in the soft text promotion process, and some of the use of a soft article can achieve the reputation of the crane effect, there are some failures of the failure of the case. is not to say that soft wen only from the hand of the Masters can play the greatest effect, but the title of the soft text is not appropriate, can not focus on the article to highlight the title is too dull, so that readers do not have the interest to click to read. The so-called value of a soft article, the most important thing is whether the title can make the user a bright. As the saying goes, a good title equals half the success. However, many articles, although the quality, but because the title does not give force, so that the article eventually sank in the rolling pile of articles. Today I would like to talk about the promotion of soft text title.

First, straight-through

  

I believe everyone in the Forum and blog to see a lot of soft text ads. And these soft wen some of them are particularly high, and some of the hits are particularly low. Especially in the forum, a post's click rate depends on whether the title of this post is attractive. As we all know, the general webmaster in writing articles, are first to determine the title and then according to the title of the content, and for the title, the first, is too simple, such as writing station optimization type of article, may be a lot of people will be directly to the title in the station to optimize the need to pay attention to the matter, the optimization of several methods, In-station optimization of the details of processing and so on.

Let people know what the content is. For this writer to generalize it to the straight-cut type, meaning is the title does not have any modification, straight point article focus, of course, if it is a new concept, the click rate of course relatively high, but if the topic of the cliché, such articles even if the content is no matter how great value, because everyone will have preconceived ideas , when you see the optimization in the station will naturally be the same as they have seen before, there is no need to look at, all the same. So, this is difficult to get on the old topic of what effect, of course, this more suitable for news article writing, the promotion of soft writing is not suitable.

Second, the example explanation type

The biggest help to the webmaster is the actual combat data and actual examples of soft text, as we A5 on the submission of soft, which through the highest rate is the actual combat operation-type article. The reason is that this kind of article for the webmaster to help the greatest, especially in the face of this problem friends, can be based on other people's operating methods to adjust themselves. Sometimes even if you can not apply directly, it may be because of a bright spot in the text to make themselves enlightened by direct access solutions. Of course this kind of example explains the article is actually writes own operation experience. As to update the snapshot, then the title can be written on the "real-time snapshot to quickly update the practical skills," when the user has this need to see the title when 100% will click to read. Relatively speaking, this is particularly suitable for us to write SEO aspects of the article, so there are examples of data articles that are helpful to the webmaster, the natural click rate will not be poor to where.

Third, deliberately hype type

The best marketing staff in the entertainment circle, the most cattle promotion staff is a journalist. Why do you say that? Let's take a look at the title writing method of the entertainment news Now, as shown here:

  

Many of them are difficult to distinguish between true and false, if the parties do not respond, then this topic will certainly be hot once, perhaps the hype may be a real story. Because most of the title will be written here exposure, where the exposure, there are some to point out the point, directly written on the exclusive disclosure. Such headlines believe that most users will have the interest to click in to read. Of course to use this kind of title to write articles, the first need you have a certain degree of visibility, after all, users like to see the pop material, if not, it should also be in the High-profile platform release, is a kind of force to play. And for the webmaster to write promotional soft text is a bit inappropriate, unless you have the ultimate right to interpret, otherwise do not easily use this title.

Iv. future Guessing type

In the webmaster circle, there is an article is always the most popular, but also the highest click rate. That is to write the future search for the optimization of the article. For example, a few days ago Chen Qiangfeng the "decryption February 2012 Baidu latest Algorithm" This article, its hit rate reached more than 500 times, including the December 2011 Baidu's latest algorithm analysis of this article has reached about 500 clicks. Why such an article can have such a high rate of click-reading? of which we can see, now is February 2012 in late, one months have not finished, how he knew Baidu algorithm will not change it?

The first article reached such a high rate of clicks, because such a title can instantly arouse the user's curiosity. Because each user favorite is to see what will happen in the future, especially for the webmaster, can clearly search the trend of development, for their own SEO optimization has the greatest help. These two articles precisely because the title novel lets the user produce the reading interest, naturally can obtain the reason which the click Rate is high. And the click rate to see more people, see more natural articles of the value of the high.

As the saying goes, people rely on clothes, Buddha by gold. The same good soft text can also rely on a good title to dig out the maximum value. At the same time we can also understand why the forum in the title of the party's post click Rate So high? In fact, this is the charm of the title. But for the formal soft Wen, the title party is not good. This article by www.123pba.com PBA How exclusive feeds, reprint please specify, thank you!

Related Article

Contact Us

The content source of this page is from Internet, which doesn't represent Alibaba Cloud's opinion; products and services mentioned on that page don't have any relationship with Alibaba Cloud. If the content of the page makes you feel confusing, please write us an email, we will handle the problem within 5 days after receiving your email.

If you find any instances of plagiarism from the community, please send an email to: info-contact@alibabacloud.com and provide relevant evidence. A staff member will contact you within 5 working days.

A Free Trial That Lets You Build Big!

Start building with 50+ products and up to 12 months usage for Elastic Compute Service

  • Sales Support

    1 on 1 presale consultation

  • After-Sales Support

    24/7 Technical Support 6 Free Tickets per Quarter Faster Response

  • Alibaba Cloud offers highly flexible support services tailored to meet your exact needs.