Yili's first-half net earnings rose to 12 in the 1.7 billion global rankings

Digging the net news of September 1, the Netherlands cooperation Bank recently released the "2013 Dairy industry global 20" report. One of China's Dairy Enterprises Yili Group ranked 3, from the original global dairy 15 to 12 strong, Mengniu ranked 15. In addition, according to the latest news, Yili shares (600887) just announced the first half of the 2013 year earnings, the performance is impressive. The report shows that the first half of the company achieved total revenue of 24.021 billion yuan, an increase of 13.41%, net profit of 1.746 billion yuan, an increase of 125.06%. Another noteworthy message is that the market value of Yili shares has risen 700 times-fold since the announcement and the shares have risen nearly 100 times-fold. Yili shares have become one of the most growth-listed companies in a shares. Lianfang, an expert in dairy industry and analyst of Oriental Industry, pointed out that: globalization of industrial strategy, three-dimensional capacity layout, balanced product structure, for Yili in the rising cost of the environment, to create a good difference in income. "This fully explains: The Chinese dairy industry extensive management of the era has passed." The difference of strategic layout will determine the future development and destiny of the enterprise. And now the dairy enterprise performance, is the previous strategic success or not the true portrayal. "Lianfang said. The announcement showed that in the first half of 2013, the company's liquid milk revenues rose 17.89% from a year earlier, well above the average growth rate in the industry. One of the gold canon of organic milk Sales for 7 consecutive years to maintain a significant increase in revenue promotion contributions. And with the gold collar crown, the market share of Jane Protect constantly improve, milk powder income approximation of 3 billion yuan. In addition, QQ star children grow milk, Shu milk, Chang Light, every benefit Tim, clever Lez and other High-tech content, high value-added "double high" products have been in the market segments occupy the top three of the sales position. The product structure upgrade brings the star product sales, which has become one of the decisive factors to support the profit growth of Yili shares. At the same time, Lianfang that, since 2005来 began to implement the weaving network plan, milk source upgrade and channel construction, such as "three-step" development strategy, so that Yili shares in advance to control the industrial chain, the middle and downstream of the production capacity layout and product structure of the double upgrade. Since 2012, with Ningxia Wuzhong, Tianjin wuqing, Heilongjiang Dumont (six) and other projects completed and began to put into production, the company's channels continue to sink to the county township, Yili to the national market at all levels of the dominant ability to strengthen again, product market share again. In addition, senior industry expert Chenyu also used "Hard-won" four words to evaluate the Yili shares of the bright eye performance. At present, the booming consumption demand does not match the development stage of China's dairy industry. Recently, the individual bad media, some industry competitors and some individuals, and even rely on yili and other enterprises to attract eyeballs, to seek to achieve their own attempts. This let Yili and other dairy enterprises not only to bear the rising costs, economic crisis and other pressure from the operation, but also to bear the misunderstanding and repression. "The high growth in profits shows that Yili's good corporate image has brought a high premium to its products." In the current public opinionCircumstances, it is not easy for yili to achieve such a result. ”