Zaker Leeson and: Developers should not be anxious to develop across multiple platforms

Zaker CEO Leeson and

May 10-11th, the 2012 Global Mobile Internet Conference (GMIC) was held in Beijing, with the theme of "Cross-border, integration and change", through Global mobile http://www.aliyun.com/zixun/aggregation/5738.html " > The peak of the Internet industry dialogue, G20 closed-door summit and other units to explore the mobile Internet in the field of trends and opportunities. Zaker CEO Leeson and was invited to receive a news and science interview.

Leeson and said that the most core developer is to find their own most advanced platform to enter into, to meet the user's reputation, do not rush to cross the platform to cover multiple product lines, so that for the entrepreneur, the human and financial resources are not able to cover so comprehensive.

On the opinion of VCs, Leeson and said that many Internet companies do not make money, the company to go farther ahead, the appropriate introduction of venture capital companies have great help. Developers want to see the positioning of the analysis products, or their future want to do much, do not overly pursue VCs. Because it will cost the management team a lot of time, I think the appropriate time to start this thing is more appropriate.

The following is a transcript of the interview:

Dispatch: Hello everyone dispatch friends! This is the 2012 Global Mobile Internet Conference. We are very honored to invite Zaker CEO Leeson and Mister, Lee always please and every netizen to say hello!

Leeson and: Hello everyone!

Dispatch: Lee is always very young. First, let us introduce the main content of Zaker.

Leeson and: Zaker is an aggregation platform for aggregating various kinds of credit, microblogs and news. Currently we have Android, ipad, Windows Phone business, the most popular is the Android and ipad phone, Windows Phone just launched, we recently aggregated a number of platforms, the next step will give users more choices.

Dispatch: So how do we overcome the small screen problem as a platform?

Leeson and: Our mobile end of the experience and network must be very different places, we have been in how to design and typesetting has been the most people in the place, we are now out of the effect is from the product details and reading to meet the needs of users.

Dispatch: What year was our company founded?

Leeson and: The predecessor of our company is to read the platform of the world, last year zaker from reading the world came out alone set up a company.

Dispatch: How do we think of a platform for information integration?

Leeson and: Read the world has been working with the magazine, and the media to do the integration program, we understand the traditional media in the information age of the technical shortcomings and the problems faced. Second, when mobile internet up, we found that the information explosion, users have to face a lot of information every day, so need to have a product to solve the reading efficiency and reading experience problems, so we have introduced the Zaker this product.

Dispatch: How many users do we have at this product?

Leeson and: Now approaching is the size of 5 million users.

Dispatch: As an entrepreneur, our product is also very successful. Can you share what is the focus of a successful product? Or what is the preparation?

Leeson and: We are early stage of the company, the user is relatively small, still in the development phase. Over the past two years, our understanding of the product or the understanding of reading, our summary of experience is not necessarily right. The personal point of view is that when you cut into this market, there are many platforms, including the ipad, Iphone, Windows Phone, Android system, the core of the developer is to find their most advanced platform to enter into, to meet the user's reputation, do not rush on the platform, To cover a number of product lines, so that for the entrepreneur, the human and financial resources are not able to cover so comprehensive.

Including user feedback and the collection of this information is critical, we are particularly focused on user feedback, including my personal many times will also look at the feedback of netizens and everyone feedback information, of course, there are many is very useful for reference, but also we do not good place, our rapid response, so that the product and team quick response , it is very important to meet the needs of users as soon as possible.

Second, the product in detail to spend more time, such as the mobile end and screen are relatively small circumstances, any one of the details will affect the entire user use of the process, which we have been relatively persistent and attention to the point, resulting in a certain degree of user recognition now.

Dispatch: What do we think of the relationship with VCs as an entrepreneurial company?

Leeson and: As mobile Internet, many enterprises are not making money, companies to go farther ahead, the appropriate introduction of venture capital companies is very helpful, but our side also in a year or two to contact a lot of venture capital, but my understanding is to see the positioning of this product, Or your future want to do much, do not too much to pursue this, because it will consume the management team a lot of time to deal with these things, so I think the appropriate time to start this thing is more appropriate.

Dispatch: Have we made a financial investment?

Leeson and: there is. We do not have any income in this product now, so we are relying on venture capital to support the project.

Dispatch: We have no income now because our products are not mature enough, will the future of some profitable models to introduce?

Leeson and: A product big is sure to consider the problem of earning money, as for now why not big, one is the whole industry has not been up, the second is the user base or very small number, so we want to gradually improve the product, clearer user tastes and user's use habits, in this process, We're going to try some thinking and business models, but it's critical that we do this too early on a product with no scale, and there's no way to weigh the balance between income and user experience.

Second, a level of magnitude does not rise, to do income is very little.

Dispatch: What do you think Zaker's greatest competitiveness is compared to the number of similar products in the market?

Leeson and: Now all the way down we have a lot of competitors, now we are still more popular among users, our early focus is the user experience, our products many details of the things are very focused and invested time, because I put it as a reading product, actually read the details, layout and typesetting, We are more concerned about, these several aspects we can do better than peers, slowly let users recognize that we are better products.

Second, on the one hand, the copyright issue, on the other hand, there are enough content partners to give users more choice of content, I believe that in the near future, our content will be more than a step, will be more and more.

Dispatch: Today is here, thank you for watching the netizens.

(Responsible editor: Lu Guang)