Zhang Yifan: A brief discussion on the commercial websites with IFRAME and frame tags (original)

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We all know that <iframe> and <frame> tags are discarded for search engines and are not accepted. This is Baidu official published SEO guide inside, clearly stated (Google also has a clear explanation, this article omitted). To the search engine does not adopt the label, whether we change to give up? In fact, we found that many sites are flexible use of such labels.

The reasonable use of the website of the Mall

Mall is the main product, List page by a lot of pictures. This kind of shopping malls give people the feeling to be comfortable, if the text too much, to bring the user visual fatigue, is not suitable for user experience. But for search engines, the Product List page too many pictures, get the weight is very low. Many people will say, with the ALT description tag Ah, in fact so many pictures, will give the search engine how a feeling? What site is a large number of pictures? That is the picture station. In this way, the search engine will classify you as a picture station. In the picture station inside the likelihood you this keyword ranking will be very high. This is a lot of shopping malls product keywords difficult to have rankings, is a lot of pictures and anchor text did not deal with good results.

How do we deal with this? In fact, for the use of the mall-type Web site, a method is that we use <iframe> and <frame> to fill out. Also have friends say also can use JS, also is the same truth. Under each single product we can use anchor text. Is this kind of code very similar to the market, 58 of this classified information site list page?

The content pages of the site are also supported by this type of tag. Due to the impact of Taobao, many mall sites are not to imitate the Baby details page. However, they do not take into account the feelings of the search engine. Do not know whether we have found that sometimes QQ mall products will have a high ranking. But this situation is very small, it is easy to be compared with competitors.

We do not deny that this kind of product page user experience is very good, but for search engine marketing site is fatal. So, here we have to use this kind of label for each product to be repetitive or too similar. Each product's page inside, generally must have 300-500 words of keyword content to write. such as product quality specifications, logistics instructions, such as a large number of repetitive content into <iframe> and <frame> inside. This way your product page content is the search engine to know. Regarding the page similarity question, I in the previous article has taught everybody, here does not do the tiring statement.

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